{"id":24621,"date":"2025-04-14T19:26:20","date_gmt":"2025-04-14T18:26:20","guid":{"rendered":"https:\/\/geekworkers.ch\/?post_type=portfolio&#038;p=24621"},"modified":"2026-02-10T17:42:22","modified_gmt":"2026-02-10T16:42:22","slug":"harmonia-massage-ch","status":"publish","type":"portfolio","link":"https:\/\/geekworkers.ch\/en\/portfolio\/harmonia-massage-ch\/","title":{"rendered":"Harmonia Massage"},"content":{"rendered":"<h2 class=\"wp-block-heading\">Identity creation and digital presence strategy<\/h2>\n<h3 class=\"wp-block-heading\">Establishing a credible professional identity in Lausanne<\/h3>\n<p><strong>Strategy: Custom logo creation and web design<\/strong><\/p>\n<p>Geekworkers has designed a <strong>unique logo<\/strong> for Davide Milazzo, evoking care and professionalism. La <strong>WordPress Landing Page<\/strong> has been developed with <strong>Elementor<\/strong>potentially using <strong>Crocoblock<\/strong> for dynamic layout elements or specific functionalities. The design is uncluttered, soothing and highlights key qualifications (diploma, ASCA\/RME, therapeutic specialisation) to reinforce credibility.<\/p>\n<h3 class=\"wp-block-heading\">Generate qualified appointments<\/h3>\n<p><strong>Strategy: Targeted Google Ads acquisition and conversion optimization<\/strong><\/p>\n<p>Of the <strong>Google Ads campaigns<\/strong> have been launched to specifically target users in Lausanne looking for therapeutic massage, pain relief, or ASCA\/RME-accredited masseurs. The page includes <strong>clear calls to action<\/strong> (\"Book a session\", \"Find out more\") and a contact form (or a simple booking system) secured by <strong>WP Armour<\/strong>to maximise the number of contacts made.<\/p>\n<h3 class=\"wp-block-heading\">Ensuring optimal web performance and user experience<\/h3>\n<p><strong>Strategy: Advanced speed optimization with WP Rocket<\/strong><\/p>\n<p>Site performance was an absolute priority. The installation and expert configuration of <strong>WP-Rocket<\/strong> websites can drastically optimise loading times (advanced caching, optimisation of resources), providing a fluid browsing experience and making a positive contribution to SEO rankings.<\/p>\n<h3 class=\"wp-block-heading\">Ensuring technical reliability, compliance and SEO<\/h3>\n<p><strong>Strategy: Deployment of a robust technical stack<\/strong><\/p>\n<p>The technical base includes <strong>Rank Math<\/strong> for on-page SEO optimisation, <strong>WP Armour<\/strong> for anti-spam security, and <strong>Compliance<\/strong> for managing cookie consent (RGPD\/LPD). The combined use of Elementor and <strong>Crocoblock<\/strong> offers content flexibility while maintaining a clean, maintainable structure.<\/p>\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"featured_media":24740,"menu_order":0,"template":"","secteurs":[116,109],"class_list":["post-24621","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","secteurs-bien-etre","secteurs-sante"],"_links":{"self":[{"href":"https:\/\/geekworkers.ch\/en\/wp-json\/wp\/v2\/portfolio\/24621","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/geekworkers.ch\/en\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/geekworkers.ch\/en\/wp-json\/wp\/v2\/types\/portfolio"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/geekworkers.ch\/en\/wp-json\/wp\/v2\/media\/24740"}],"wp:attachment":[{"href":"https:\/\/geekworkers.ch\/en\/wp-json\/wp\/v2\/media?parent=24621"}],"wp:term":[{"taxonomy":"secteurs","embeddable":true,"href":"https:\/\/geekworkers.ch\/en\/wp-json\/wp\/v2\/secteurs?post=24621"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}