{"id":24623,"date":"2025-04-14T19:12:22","date_gmt":"2025-04-14T18:12:22","guid":{"rendered":"https:\/\/geekworkers.ch\/?post_type=portfolio&#038;p=24623"},"modified":"2026-02-10T17:42:22","modified_gmt":"2026-02-10T16:42:22","slug":"michel-rey-academic-coaching","status":"publish","type":"portfolio","link":"https:\/\/geekworkers.ch\/en\/portfolio\/michel-rey-coaching-academique\/","title":{"rendered":"Zenity Academy"},"content":{"rendered":"<h2>Strategy and technical solutions deployed<\/h2>\n<h3 class=\"wp-block-heading\">Promoting Michel Rey&#039;s unique coaching approach<\/h3>\n<p><strong>Strategy: Dynamic web design and video integration<\/strong><\/p>\n<p>The <strong>WordPress landing page<\/strong>built with <strong>Elementor<\/strong>has been designed to showcase Michel Rey's video and communicate the benefits of his coaching in a powerful way. The design aims to be modern, motivating and inspire confidence in students and their parents.<\/p>\n<h3 class=\"wp-block-heading\">Develop a members&#039; area for exclusive content<\/h3>\n<p><strong>Strategy: Implementing a WordPress membership solution<\/strong><\/p>\n<p>Geekworkers has integrated a robust solution for creating and managing the<strong>member area<\/strong>. This functionality, potentially managed via the <strong>Crocoblock (JetEngine\/JetFormBuilder)<\/strong> or a dedicated membership plugin, enables Michel Rey to offer significant added value to its customers by giving them access to reserved and structured content.<\/p>\n<h3 class=\"wp-block-heading\">Optimize overall performance and user experience<\/h3>\n<p><strong>Strategy: Speed optimization (WP Rocket) and image optimization (Imagify)<\/strong><\/p>\n<p>To ensure a seamless user experience, even with a video and a members' area, the site has been optimised twice. <strong>WP-Rocket<\/strong> has been configured for high-performance caching and file optimisation. <strong>Imagine<\/strong> has been used to automatically compress images, reducing page weight without impacting visual quality.<\/p>\n<h3 class=\"wp-block-heading\">Build a robust and scalable technical architecture<\/h3>\n<p><strong>Strategy: Using WordPress with Elementor and Crocoblock<\/strong><\/p>\n<p>The platform is based on WordPress, using <strong>Elementor<\/strong> for design flexibility and <strong>Crocoblock<\/strong> for potentially more advanced functionalities (custom fields, CPT, relationships, etc.), in particular for structuring the content of the members' area. <strong>Rank Math<\/strong> manages on-page SEO and <strong>WP Armour<\/strong> secures forms.<\/p>","protected":false},"featured_media":24736,"menu_order":0,"template":"","secteurs":[116,120],"class_list":["post-24623","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","secteurs-bien-etre","secteurs-formation"],"_links":{"self":[{"href":"https:\/\/geekworkers.ch\/en\/wp-json\/wp\/v2\/portfolio\/24623","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/geekworkers.ch\/en\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/geekworkers.ch\/en\/wp-json\/wp\/v2\/types\/portfolio"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/geekworkers.ch\/en\/wp-json\/wp\/v2\/media\/24736"}],"wp:attachment":[{"href":"https:\/\/geekworkers.ch\/en\/wp-json\/wp\/v2\/media?parent=24623"}],"wp:term":[{"taxonomy":"secteurs","embeddable":true,"href":"https:\/\/geekworkers.ch\/en\/wp-json\/wp\/v2\/secteurs?post=24623"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}