Here's how to acquire and convert your prospects into customers \ud83d\udca1<\/strong><\/p>\n\n\n\n Before you start creating your website, it is crucial to define a clear digital strategy and take care of your brand identity. This involves:<\/p>\n\n\n\n A strong and consistent visual identity is also essential to convey your brand message and stand out from the competition. This includes :<\/p>\n\n\n\n Your website must be both aesthetic and efficient to provide an optimal user experience and generate conversions. For this, it is essential to:<\/p>\n\n\n\n A high-performance website is not enough. It is essential to implement targeted marketing actions to attract qualified visitors and convert them into customers. To do this, we advise you to:<\/p>\n\n\n\n To create a high-performance and easily customizable website, we recommend using WordPress<\/a><\/strong>, the most popular CMS (free & open source) in the world with more than 60% market share<\/a><\/strong>, coupled to Elementor<\/a><\/strong>, a powerful drag-and-drop page builder. This package gives you unparalleled flexibility and creative freedom, while allowing you to implement advanced features such as contact forms, online stores and reservation systems.<\/p>\n\n\n\n WordPress:<\/strong> https:\/\/wordpress.org\/<\/a> To ensure the speed, security and availability of your website, we recommend hosting with Infomaniak<\/a><\/strong>, a Swiss hosting company renowned for its quality services. Infomaniak offers hosting solutions adapted to all needs, from simple websites to high-performance e-commerce sites.<\/p>\n\n\n\n Infomaniak: <\/strong>https:\/\/www.infomaniak.com\/<\/strong><\/a><\/p>\n\n\n\n To boost the visibility of your website and attract qualified visitors, we recommend using Google Ads<\/strong>, the world's most powerful online advertising platform. With Google Ads, you can target your advertising campaigns precisely and drive targeted traffic to your website.<\/p>\n\n\n\n To measure the effectiveness of your marketing actions and track conversions, it is essential to use Google Tag Manager<\/strong>, a free tool that lets you easily manage your tracking tags and analyze conversion data.<\/p>\n\n\n\n Google Ads:<\/strong> https:\/\/ads.google.com\/home\/<\/a><\/p>\n\n\n\n By following these 3 secrets and taking advantage of WordPress, Elementor, Infomaniak, Google Ads and Tag Manager technologies, you put all the chances on your side to create a website that converts, boosts your business and helps you achieve your business objectives .<\/p>\n\n\n\n Remember that the success of a website is based on a combination of clear strategy, careful design, optimized content and an effective marketing strategy.<\/strong><\/p>\n\n\n\n Contact our web agency today<\/strong> to benefit from personalized support and create a website that will make your business shine.<\/a><\/p>\n\n\n\n Visibility & Identity<\/strong><\/p>\n\n\n\n Acquisition & Conversion<\/strong><\/p>\n\n\n\n Other tools and solutions<\/strong><\/p>\n\n\n\n Additional resources<\/strong><\/p>\n\n\n\n (1) Attirez des visiteurs, (2) suscitez l’int\u00e9r\u00eat et (3) g\u00e9n\u00e9rez des conversions avec un site web optimis\u00e9 pour la vente En tant qu’agence web suisse sp\u00e9cialis\u00e9e dans la cr\u00e9ation de sites WordPress avec Elementor et les campagnes Google Ads, nous vous d\u00e9voilons les 3 phases pour concr\u00e9tiser cet objectif et booster votre activit\u00e9 en ligne. […]<\/p>\n","protected":false},"author":1,"featured_media":19863,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16,130],"tags":[166,194,196,195],"class_list":["post-19862","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-marketing-digital","tag-conversion","tag-prospects","tag-strategie-web","tag-ventes"],"_links":{"self":[{"href":"https:\/\/geekworkers.ch\/en\/wp-json\/wp\/v2\/posts\/19862","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/geekworkers.ch\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/geekworkers.ch\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/geekworkers.ch\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/geekworkers.ch\/en\/wp-json\/wp\/v2\/comments?post=19862"}],"version-history":[{"count":0,"href":"https:\/\/geekworkers.ch\/en\/wp-json\/wp\/v2\/posts\/19862\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/geekworkers.ch\/en\/wp-json\/wp\/v2\/media\/19863"}],"wp:attachment":[{"href":"https:\/\/geekworkers.ch\/en\/wp-json\/wp\/v2\/media?parent=19862"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/geekworkers.ch\/en\/wp-json\/wp\/v2\/categories?post=19862"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/geekworkers.ch\/en\/wp-json\/wp\/v2\/tags?post=19862"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}1. Define a clear strategy and establish a strong identity<\/strong><\/h3>\n\n\n\n
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2. Design a high-performance, conversion-optimized website<\/strong><\/h3>\n\n\n\n
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3. Implement targeted marketing actions to attract and convert<\/strong><\/h3>\n\n\n\n
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The WordPress ecosystem and Elementor: your allies for creation<\/strong><\/h2>\n\n\n\n
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Elementor:<\/strong> https:\/\/elementor.com\/<\/a><\/p>\n\n\n\nInfomaniak: a reliable and efficient Swiss host<\/strong><\/h2>\n\n\n\n
Google Ads and conversion tracking with Tag Manager<\/strong><\/h2>\n\n\n\n
In conclusion<\/strong><\/h2>\n\n\n\n
For further information: Useful links and sources for the article<\/h3>\n\n\n\n
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