How to effectively develop your social media marketing strategy?

Looking to refine your social media marketing strategy?
Great ! Now is the perfect time to do it.
In a landscape where competition, content, and networks are more plentiful than ever, an effective strategy gives you the focus to say “no” to efforts that don't serve your goals.
That's why we've put together a comprehensive guide to creating a social media marketing plan from scratch.
Backlinks for SEO: an essential practice

Do you want to create links with websites to improve your notoriety and boost your natural referencing? Have you thought about backlinks?
At first glance, backlinks simply look like ordinary website links. But if you own a site or are a marketing manager, know that backlinks have a very important role to play for your SEO.
Visual identity: How to make a graphic charter?

When launching a project or a company, it is necessary to establish the graphic universe in which your brand will be immersed. This universe will then be used in communication and all printed media (business cards, flyers), screens (website, social networks, mobile application) or physical (showcase, stands).
How to effectively use hashtags on social media?

When it comes to promoting your brand on social media, hashtags are a great way to increase views, likes, and shares. Formerly known as the hashtag (#), the hashtag is a way to get your content discovered by a captive audience.
SEO: 10 steps to optimize the natural referencing of your website

SEO optimization: 10 steps to optimize your website. SEO is a key part of optimizing a website. This tutorial will show you 10 good practices for getting started in SEO by presenting the areas of optimization to boost your visibility on search engines and thus increase the number of visitors to your site.