Before launching any marketing campaign, a in-depth analysis of your real needs and definition of clear objectives are fundamental steps. Geekworkers, a digital strategy consultancy in Lausanne, supports Swiss SMEs in this crucial phase. We can help you to identify your priority marketing challenges, understand your positioning and target audience, and formulate SMART objectives (Specific, Measurable, Achievable, Realistic, Time-bound) that will guide your entire digital strategy.
We assess your existing digital presence, your strengths and weaknessesThis is a simplified SWOT analysis of the opportunities and threats facing your market in Switzerland.
Together, we can define your concrete needs Increase your brand awareness? Generate more qualified leads? Improve customer loyalty? Optimise your sales tunnel?
We translate your needs into quantified and dated marketing objectivesThis will make it possible to measure the effectiveness of the actions taken.
We ensure that your digital marketing objectives are consistent with your SME's overall strategy and contribute directly to its growth.
Without a clear understanding of your needs and precise objectives, it's difficult to choose the right marketing actions, allocate your budget correctly and measure success. This initial phase is the the foundation of an effective and profitable digital marketing strategy. This is the starting point for our Audit & Digital Strategy.
This usually begins with one or more workshops with you and your key teams in Lausanne (or by videoconference). We ask lots of questions, listen carefully, and use analysis tools (market, competition, analytics of your site) to build up a complete picture of your situation and your ambitions.
A SMART objective is : Specific (clear and precise), Measurable (quantifiable), Reachable (realistic given your resources), Relevant (relevant to your business), and Temporally defined (with a deadline). For example: "Increase the number of qualified leads via the 20% website in 6 months".
Yes, very useful. Even if you have ideas, this analysis will help you to structure, validate and prioritise themIt can also reveal opportunities or challenges that you hadn't identified. It may also reveal opportunities or challenges that you hadn't identified. Our external viewpoint of experts in Lausanne brings added value.
Once the needs and objectives have been clearly defined, we can move on to the next stage: the selection of relevant channelsthe development of the detailed action plan and budgeting. This is the basis for building a customer acquisition strategy solid. Contact us for a quote.
Our agency in Lausanne is your partner for customised, high-performance and secure WordPress projects.
Our Lausanne agency is an expert in Laravel development (business applications, SaaS, APIs) for SMEs.
Our backend developers in Lausanne master PHP (Laravel, Symfony), Node.js, Python and databases.
Our frontend developers in Lausanne have mastered HTML, CSS, JavaScript and modern frameworks (React, Vue.js).
Our Lausanne branch deploys SEO techniques (on-page, off-page, technical) for Swiss SMEs.
Our designers in Lausanne create fluid user pathways and aesthetically pleasing web/mobile designs (Figma).
Our web agency is focused on quality and satisfaction for both
entrepreneurs, SMEs and large companies in French-speaking Switzerland
Convert your visitors into customers
Your professional presence online quickly (WP Showcase Site).
Boost your sales with a WooCommerce pro shop.
Your unique digital solution: bespoke Web/Mobile App.
Generate your first qualified leads via Google Ads.
Your first Meta Ads campaigns to generate local leads.
Lay solid foundations for your Google visibility (SEO).
WP Essential Maintenance
Our Web & Marketing agency is present at Lausanne since 2020 and now has more than 25 employees to support SMEs, entrepreneurs and large companies in French-speaking Switzerland.
More infos
Marketing Manager
Project Manager
Your local digital partner. Creation of high-impact WordPress sitesstrategies effective marketing and support reagent.
Create a exceptional shopping experience. We develop WooCommerce shops optimized conversion and SEO.
Generate more leads and sales. Strategies SEO, SEA (Google Partner) and Social Ads tailor-made for maximum impact.
Geekworkers is a web agency based in Lausanne in French-speaking Switzerland, specialising in the creation of websites, e-commerce shops, mobile applications and digital marketing (SEO & Google Ads) to help you succeed online.
Geekworkers pricing has been designed as much for start-ups and SMEs as for large companies demanding in terms of service quality.
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