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Data analysis

Data analysis

Lausanne | Geneva | Fribourg | Neuchâtel | Valais | Jura
Our data experts in Lausanne analyze the behavior of your users and the effectiveness of your actions.
4.9/5

More than 300 customers satisfied

Our expertise

Interpreting your website data (Analytics) for informed decisions and better performance.

Your website and marketing tools generate a large amount of data (traffic, conversions, user behavior), but do you know how to interpret it to improve your results? Geekworkers, a digital agency in Lausanne, can help you. transform your web data into actionable informationWe analyze key performance indicators (KPIs) from Google Analytics 4 and other sources to understand your users' behavior, evaluate the effectiveness of your digital strategies and identify growth opportunities for your SME in Switzerland.

Understanding Behavior

Analyze how users navigate your site, which pages they view, how long they stay, and where they leave, to better understand their needs and optimize their journeys.

Performance Measurement

Evaluate theeffectiveness of your different traffic sources (SEO, SEA, social networks, emailing) and your marketing campaigns in terms of volume, engagement and conversions.

Identification of Opportunities

By cross-referencing different data, we identify the best performing audience segments, most engaging content, and the weak points of your conversion funnel to improve.

Informed decision-making

Benefit from clear reports and recommendations based on evidence to optimize your digital strategies, allocate your budgets more efficiently and improve your ROI.

FAQs

We analyze a wide range of data, mainly from Google Analytics 4 (GA4) : traffic sources, page views, bounce rate (or rather engagement rate in GA4), time spent, conversion events, user journeys, demographic and technological information of the audience. We may also analyze data from Google Search Console, your advertising platforms (Google Ads, Meta Ads) or your CRM. This analysis is key for theperformance optimisation.

Data analysis allows you to no longer navigate by sight. It helps you understand what works and what doesn't in your digital strategy, to know your customers better, to optimize your marketing spend and make decisions based on facts rather than intuition. This is essential for the growth of your SME in Switzerland.

Yes, our main tool is Google Analytics 4. For data visualization and custom reporting, we use Looker Studio (formerly Google Data Studio)Depending on your needs, we may also use log analysis tools, heatmaps (Hotjar, Microsoft Clarity) or SEO analysis tools (Ahrefs, SE Ranking).

AbsolutelyMany businesses are confused by GA4. Our experts in Lausanne can help you correctly configure your GA4 account, to define relevant conversion events, to create personalized reports useful for your business, and above all to interpret data to draw concrete actions. We also offer training on GA4.

We provide you with clear and visual reports (often via Looker Studio), tailored to your specific needs. These reports don't just present graphs; they include a interpretation of data, key lessons learned and strategic and operational recommendations. Contact Geekworkers Lausanne for a personalised quote.

Achievements

More than 300 customers accompanied in Switzerland
Completed projects
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Years of growth
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Geeks listening
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CHF millions generated
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Trade, Health, Technology
360° Marketing Solutions: Webflow Redesign, WooCommerce E-Commerce and Stripe Payment Centralization
  • Audit & Digital Strategy
  • Digital marketing (SEO/SEA/Social Ads)
  • Website Creation & E-commerce
Gérofinance, property leaders in French-speaking Switzerland
Finance, Real estate
360° support: calls for tender, GDPR/LPD compliance and digital performance of Gerofinance
  • Audit & Digital Strategy
  • Digital marketing (SEO/SEA/Social Ads)
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Technology
AI platform & developer documentation: Cloudflare Edge architecture, Model Context Protocol & high-performance contextual streaming
  • Natural SEO (SEO)
  • Custom Web Development
  • Custom Web & Mobile Development
Trade, Design & Art
Mix-Image reinvented: XXL e-commerce under WordPress & WooCommerce in record time
  • Audit & Digital Strategy
  • Digital marketing (SEO/SEA/Social Ads)
  • Website Creation & E-commerce
Trade, Design & Art
E-commerce for luxury jewelry: brand storytelling, online sales & in-store appointment booking
  • Audit & Digital Strategy
  • Digital marketing (SEO/SEA/Social Ads)
  • Website Creation & E-commerce
Legal
Redesign of a WordPress website for a law firm: professional image, optimised UX and client autonomy via training.
  • Digital marketing (SEO/SEA/Social Ads)
  • Website Creation & E-commerce
  • Audit & Digital Strategy
Well-being, Training, Sport
WordPress website with Elementor for golf coach. SEO, performance and customer autonomy via tailor-made video training.
  • Audit & Digital Strategy
  • Digital marketing (SEO/SEA/Social Ads)
  • Website Creation & E-commerce
Trade, Design & Art
Trilingual luxury e-commerce: successful launch for a Swiss lingerie brand, custom design
  • Digital marketing (SEO/SEA/Social Ads)
  • Website Creation & E-commerce

Our services

Our solutions for’Agency website, Mobile and Marketing integrated to generate a return on investment measurable for your SMEs in French-speaking Switzerland

Website Creation & E-commerce
Website creation (WordPress) & Online Store (WooCommerce) designed to generate new customers.
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Digital Marketing SEO & SEA
Acquisition strategies (Google Ads, Meta, SEO) to generate more online sales.
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Web & Mobile Development
Design and development of web applications (Next.js, Laravel) and mobile applications (Flutter, React Native), AI and ERP integration.
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Audit & Support
Complete audit, strategic advice and support to manage the digital growth of your SME.
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Customer satisfaction ⇄

= Responsiveness + Quality + Prices
Chiara Cuffaro
chiaracuffarokinesiologie.ch
A huge thank you to Geekworkers for their excellent work on my website. Their responsiveness, professionalism and creativity made all the difference. A smooth collaboration and results beyond my expectations. I highly recommend!
Senghane Lmighty
whodaboss.app
Thank you to Geekworkers for their exceptional work! They understood my vision perfectly and created a landing page exactly as I wanted it. They were professional, creative and responsive throughout the project. I'm delighted with the result, which perfectly reflects the image of my application. I'd highly recommend their services to anyone looking for a quality digital agency!"
Michel Rey
zenityacademy.ch
A big thank you to Geekworkers for creating my website. Their professionalism, attentiveness and expertise made all the difference. A top team that I highly recommend! Their responsiveness and help in creating my content were a real advantage. An in-depth analysis of my needs was carried out from the outset and I was given permanent access to the progress of the project. Don't hesitate to work with them.
Ernesto Carreño
ernestdetailing.ch
GeekWorkers created an effective, modern landing page that was perfectly suited to our objectives. Their team showed great professionalism, and the work was carried out quickly and meticulously. We're delighted with the end result and would highly recommend their services for any web project.
Newash SA
newash.ch
I would like to express my deep appreciation for Geekworkers. Their outstanding customer service, professionalism and commitment to customer satisfaction is truly impressive. My experience has been exceptional and I highly recommend this company. Thank you for your service.
Bobi
bobiapp.ch
Geekworkers gave me a clear, actionable vision for developing Bobi. Their recommendations on SEO, digital acquisition and platform optimisation were relevant and impactful. A professional and efficient team that I recommend without hesitation! 🚀
Silvia Castillo
Very good service, follow-up and professionalism. I highly recommend them.
Turkey Lucidity
depotclesecurite.ch
Serious, efficient and friendly are the words that spontaneously appear after a month and a half of work on my future page.
4.9/5
300+ satisfied customers in Switzerland

Your Digital Growth Partner

Lausanne📍Vaud | Geneva | Fribourg | Neuchâtel

About us

Web and marketing agency based in Lausanne, Geekworkers is the growth partner of SME and entrepreneurs from French-speaking Switzerland. Our team of over 25 experts combines creativity (Geek) and technical proficiency (Workers) in order to maximize your return on investment.

Our experts support you in the success of your digital projects, from the creation of showcase websites (WordPress, Elementor) and e-commerce stores (WooCommerce) at custom web and mobile application development (Laravel, React, Next.js, Flutter), including the deployment of marketing strategies (SEO, Google Ads, Meta, LinkedIn, GA4) up to the’process automation and the AI deployment (Gemini, Claude, CRM, ERP) in your company.

Inasmuch as certified partner Google Ads, Meta and Infomaniak with more 300 customers supported, we transform your digital presence in one long-term measurable growth lever.

Our team

Lara Hörler

Marketing Manager

John Claude

Project Manager

Esteem Okoro

Technical Expert

Geek workers

Web Marketing & AI

Agency website

Speed up your growth in line with your Site Web, Application or Ecommerce custom-made and Advertising Campaigns (Google Ads/Meta).

Agency eCommerce

Create a exceptional shopping experience. We develop WooCommerce shops optimized conversion and SEO.

Agency Marketing

Generate more leads and sales. Strategies SEO, SEA (Google Partner) and Social Ads tailor-made for maximum impact.