The Lead Ads on Meta (Facebook and Instagram) and LinkedIn are an extremely effective way to collect contact information from people interested in your offer, without them even having to leave the social platform. Geekworkers, a Social Ads agency in Lausanne, is an expert in the creation and management of optimized Lead Ads campaignsWe design attractive native forms, target the right audiences, and help you integrate the generated leads directly into your CRM or email marketing tool for fast and efficient follow-up by your SME in Switzerland.
The forms are pre-filled with user profile information (name, email, etc.), making submission very easy and quick, which increases conversion rates.
Touch your ideal audience thanks to advanced targeting options platforms, ensuring your forms are presented to the most relevant prospects.
We customize the questions from your form to best qualify leads based on your specific needs (e.g. budget, deadline, type of service sought).
We can configure the automatic synchronization of collected leads with your CRM (HubSpot, Salesforce, etc.) or your email marketing platform for immediate processing. It is a building block of our acquisition tunnels.
Lead Ads reduce friction because the user does not have to leave Facebook, Instagram or LinkedInThe form is native and often pre-filled, which makes submission much easier, especially on mobile. This can lead to a lower cost per lead (CPL)However, leads can sometimes be less qualified because the effort is less. Our experts in Lausanne weigh the pros and cons.
Lead Ads are available on Meta (for Facebook and Instagram) and on LinkedInEach platform has its own configuration and targeting specificities. We master both. See our services Meta & LinkedIn advertising.
To improve the quality of leads, you can : ask more specific qualifying questions in the form (without making it too long), add a review step before submission, or use a clear context message in the ad to clearly explain what the user is getting into.
It is crucial to have a fast and efficient tracking processIdeally, leads are automatically integrated into your CRM and quickly contacted by a salesperson, or they are added to a nurturing email sequence. Responsiveness is key to converting these leads.
YesWe can help you set up lead syncing from Meta or LinkedIn to popular CRMs (HubSpot, Salesforce, Zoho, etc.), often via native integrations or tools like Zapier or Make. Contact us for a Lead Ads campaign quote.
Convert your visitors into customers
Your professional presence online quickly (WP Showcase Site).
Generate your first qualified leads via Google Ads.
Your first Meta Ads campaigns to generate local leads.
Geekworkers is a web agency based in Lausanne, French-speaking Switzerland, specializing in the creation of websites, e-commerce stores, mobile applications, and digital marketing (SEO, Google Ads, and Social Media) to help you succeed online. We have helped more than 300 businesses and entrepreneurs in Switzerland achieve success with their online projects.
Our affordable pricing has been designed for entrepreneurs, start-ups and SMEs as well as large companies with high standards of service.
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