To increase the visibility of your products, attract qualified buyers and boost sales for your online store, advertising campaigns on Meta (Facebook, Instagram) and Google Ads (notably Google Shopping) are extremely powerful tools. Geekworkers, a digital agency specializing in e-commerce in Lausanne, designs and manages advertising campaigns specifically optimized for online stores (WooCommerce, Shopify, etc.) owned by Swiss SMEs. We help you showcase your products, target the right audiences, and maximize your return on advertising investment (ROAS).
Display your products (image, price, name) directly in Google search results and on the Shopping tab, for highly qualified transactional traffic. Essential for your e-commerce store.
Distribute personalized ads on Facebook and Instagram, automatically showing products from your catalog to users based on their behavior on your site.
Use Meta and Google targeting options to reach users who have shown purchase intentions for products similar to yours, or audiences similar to your existing customers.
Re-target the visitors who viewed specific products, added items to cart without purchasing, or your existing customers with personalized offers to encourage repeat purchases.
For e-commerce, the Google Shopping campaigns are often the most successful for acquiring new customers. The Dynamic product ads on Meta (Facebook/Instagram) are great for remarketing and discoveryGoogle Ads Search Network campaigns for generic product terms can also be useful. Our experts in Lausanne combine these approaches.
Yes, a product feed is essential for Google Shopping and for dynamic product ads on MetaThis feed contains all the information about your products (ID, title, description, price, image, stock, etc.) and must be correctly formatted and regularly updated. We can help you set it up from your WooCommerce or Shopify store.
ROAS (Return On Ad Spend) is calculated in dividing the revenue generated by advertisements by the cost of those advertisementsAccurate tracking of conversions (purchases) and their value is essential for this calculation. It is a key metric that we monitor closely.
Yes, extremely importantMany users don't convert on their first visit. Remarketing allows you to remind them of the products they've viewed, offer incentives (e.g., a promo code for abandoned carts), and significantly increase the chances of completing the sale.
Yes. We can create or redesign your e-commerce store (WooCommerce, Shopify) and then take charge of the management of your Google Ads and Meta Ads advertising campaigns to ensure its success. It is an integrated approach that we recommend. Contact us for a global e-commerce quote.
Our web agency is focused on quality and satisfaction for both
entrepreneurs, SMEs and large companies in French-speaking Switzerland
Convert your visitors into customers
Your professional presence online quickly (WP Showcase Site).
Generate your first qualified leads via Google Ads.
Your first Meta Ads campaigns to generate local leads.
Our Web & Marketing agency is present at Lausanne since 2020 and now has more than 25 employees to support SMEs, entrepreneurs and large companies in French-speaking Switzerland.
More infos
Marketing Manager
Technical Manager
Your local digital partner. Creation of high-impact WordPress sitesstrategies effective marketing and support reagent.
Create a exceptional shopping experience. We develop WooCommerce shops optimized conversion and SEO.
Generate more leads and sales. Strategies SEO, SEA (Google Partner) and Social Ads tailor-made for maximum impact.
Geekworkers is a web agency based in Lausanne in French-speaking Switzerland, specialising in the creation of websites, e-commerce shops, mobile applications and digital marketing (SEO & Google Ads) to help you succeed online.
Geekworkers pricing has been designed as much for start-ups and SMEs as for large companies demanding in terms of service quality.
