A optimised landing page is an essential asset for the success of your marketing campaigns (Google Ads, Meta Ads, emailing) in Lausanne or Geneva. Unlike a traditional page on your site, it is specifically designed for a single purpose: convert a visitor into a prospect or customer. At Geekworkers, we create persuasive landing pages, with a clean design, a clear message, strong calls to action (CTAs) and technical optimisation for a fast loading and an impeccable user experience.
Each landing page is built aroundONE offer and ONE specific audience. This guarantees a message that is perfectly aligned with your advertising and the visitor's expectations, increasing the relevance and commitment.
We apply the best practices of CRO (Conversion Rate Optimisation) : punchy headlines, clear benefits, social proof, simplified forms, and more. Visible CTAs to guide the user towards the desired action.
Our landing pages include a accurate conversion tracking (GA4). We can easily set up A/B tests to continually optimise the performance of your pages and campaigns.
Built on WordPress with Elementor, our landing pages can be quickly duplicated and adapted for new campaigns, giving you a high degree of autonomy and responsiveness without having to redesign your main site.
A home page has multiple objectives (presenting the company, its services, directing visitors to different sections). A landing page has ONE objective To convert the visitor to a specific offer (e.g. webinar registration, download, quote request). This means fewer distractions and a highly targeted message.
WordPress with Elementor offers an excellent balance between flexibility of design, speed of creation and ease of management. This allows us to create attractive, high-performance pages quickly, and gives you the option of modifying them easily if required. What's more, integration with marketing tools is simplified.
We combine several elements: a understanding your target, A clear and persuasive message (copywriting), a clean design that guides the eye, of the strong, visible calls for actionshort, simple forms and reassurance elements. Visit performance monitoring and A/B testing can then be continuously optimised.
Although a landing page is often used for paid campaigns, it can also be optimised for SEO in the following ways very specific long tail keywords related to the offer. Its targeted content and clear structure may appeal to Google. However, its primary function remains direct conversion from targeted traffic.
YesOur expertise includes persuasive copywriting. We can write conversion-optimised texts that highlight your offer and encourage action, working with you to ensure the message is relevant to your SME in Lausanne/Geneva.
Convert your visitors into customers
Your professional presence online quickly (WP Showcase Site).
Generate your first qualified leads via Google Ads.
Your first Meta Ads campaigns to generate local leads.
