More than 300 customers satisfied
A complex or poorly optimized checkout tunnel is a major cause of shopping cart abandonment on online stores. At Geekworkers in Lausanne, we are experts in WooCommerce checkout funnel optimization for Swiss SMEs. We analyze each step, from adding to the cart to confirming payment, to identify frictions and simplify the processThe objective: to offer a seamless shopping experience, reassure your customers and significantly increase your conversion rate.
In simplifying the steps, clarifying the information (shipping costs, delivery times) and by optimizing forms, we drastically reduce the number of customers who abandon their purchase before finalizing.
A smooth and reassuring control tunnel converts more visitors into buyersEvery improvement, however small, can have a direct impact on your turnover in Switzerland.
Offer your customers a seamless and frustration-free shopping experience. An optimized checkout builds trust and encourages return visits to your WooCommerce store.
We make sure your order tunnel is perfectly functional and ergonomic on smartphones and tablets, where an increasing share of online purchases are made.
Common signs include a high shopping cart abandonment rate (visible in Google Analytics), long and complex order forms, a lack of clarity on delivery costs or payment options, or multiple and unintuitive validation steps. UX analysis of your checkout can confirm this.
We can : reduce the number of form fields, offer a “guest checkout”, clearly display an order summary, optimize the loading speed of the tunnel pages, improve the design and calls to action, or even integrate reassurance elements (secure payment logos, customer reviews).
Yes, we use Google Analytics 4 to analyze conversion funnels and identify exit points. Tools like Hotjar or Microsoft Clarity (heatmaps, session recordings) allow us to visualize user behavior during checkout and understand their difficulties.
Absolutely. To validate the improvement hypotheses, we can set up A/B testing on different versions of your checkout pages (e.g. different layout, modified forms). This allows us to choose the most efficient optimizations based on real data. See our serviceA/B Testing.
The duration depends on the complexity of your current funnel and the extent of the changes required. An initial analysis may take a few days. Implementation of recommendations may vary from a few days to a few weeksThe goal is a rapid impact on your conversions. Contact us in Lausanne for a personalised quote.
Our solutions for’Agency website, Mobile and Marketing integrated to generate a return on investment measurable for your SMEs in French-speaking Switzerland
Web and marketing agency based in Lausanne, Geekworkers is the growth partner of SME and entrepreneurs from French-speaking Switzerland. Our team of over 25 experts combines creativity (Geek) and technical proficiency (Workers) in order to maximize your return on investment.
Our experts support you in the success of your digital projects, from the creation of showcase websites (WordPress, Elementor) and e-commerce stores (WooCommerce) at custom web and mobile application development (Laravel, React, Next.js, Flutter), including the deployment of marketing strategies (SEO, Google Ads, Meta, LinkedIn, GA4) up to the’process automation and the AI deployment (Gemini, Claude, CRM, ERP) in your company.
Inasmuch as certified partner Google Ads, Meta and Infomaniak with more 300 customers supported, we transform your digital presence in one long-term measurable growth lever.
Marketing Manager
Project Manager
Technical Expert
Web Marketing & AI
Speed up your growth in line with your Site Web, Application or Ecommerce custom-made and Advertising Campaigns (Google Ads/Meta).
Create a exceptional shopping experience. We develop WooCommerce shops optimized conversion and SEO.
Generate more leads and sales. Strategies SEO, SEA (Google Partner) and Social Ads tailor-made for maximum impact.
