Our agency in Lausanne manages your pay-per-click campaigns (SEA, Social Ads) for qualified, profitable traffic.
More than 300 customers satisfied
PPC (Pay-Per-Click) campaigns are a powerful way of attracting qualified traffic to your website and generating measurable results quickly. Whether on search engines (Google Ads, Bing Ads) or social networks (Meta Ads, LinkedIn Ads), le principe est le même : vous ne payez que lorsqu’un utilisateur clique sur votre annonce. Geekworkers, agence digitale à Lausanne, est spécialisée dans la création et la gestion stratégique de campagnes PPC pour les PME suisses. Nous optimisons chaque aspect : mots-clés, ciblages, annonces, enchères, landing pages : pour maximise your return on investment (ROI).
We define a a consistent PPC strategy on the platforms that are most relevant to you (Google, Bing, Facebook, Instagram, LinkedIn) depending on your objectives and your audience.
We are working to improve the relevance of your campaigns (Quality Score, Ad Relevance) to reduce your CPC while maintaining or increasing the quality of your traffic.
Whether using keywords on search engines or demographic/behavioural criteria on social networks, we aim to attract the visitors most likely to convert.
Setting up a rigorous tracking of conversions (leads, sales) and ongoing analysis of return on investment of your PPC advertising spend. This is the basis of our services Google Ads and Social Ads.
PPC stands for "Pay-Per-Click". This is an advertising model where you pay the publisher (Google, Facebook) each time a user clicks on your ad. It's a good investment because it offers a precise control over your budget, rapid results, fine-tuned targeting and clear ROI measurement. You only pay for the traffic you actually receive.
Google Ads is essential for research. Bing Ads can be an interesting complement with less competition. Meta Ads (Facebook/Instagram) is excellent for B2C and behavioural targeting. LinkedIn Ads is the king of B2B. Our experts in Lausanne can help you choose the right mix for your Swiss SME.
To optimise the Quality Score, we need to work on three pillars: the relevance of your keywords to your ads, the expected click-through rate (CTR) of your ads, and the experience on the landing page (relevance, user-friendliness, speed). A good Quality Score reduces your CPCs.
Yes. The advantage of PPC is that you can define a strict daily or monthly budget. Even with a limited budget, by targeting very precisely (niche keywords, restricted geographical area), it is possible to obtain interesting results. Our offers "Start for Google Ads or Meta Ads are designed to do just that.
We focus on conversions and ROI. This involves precise monitoring of the desired actions on your site, ongoing optimisation of campaigns to reduce the cost per conversion (CPA), and transparent communication about the results obtained. We adjust the strategy according to profitability. Contact us for a PPC management quote.
Our solutions for’Agency website, Mobile and Marketing integrated to generate a return on investment measurable for your SMEs in French-speaking Switzerland
Web and marketing agency based in Lausanne, Geekworkers is the growth partner of SME and entrepreneurs from French-speaking Switzerland. Our team of over 25 experts combines creativity (Geek) and technical proficiency (Workers) in order to maximize your return on investment.
Our experts support you in the success of your digital projects, from the creation of showcase websites (WordPress, Elementor) and e-commerce stores (WooCommerce) at custom web and mobile application development (Laravel, React, Next.js, Flutter), including the deployment of marketing strategies (SEO, Google Ads, Meta, LinkedIn, GA4) up to the’process automation and the AI deployment (Gemini, Claude, CRM, ERP) in your company.
Inasmuch as certified partner Google Ads, Meta and Infomaniak with more 300 customers supported, we transform your digital presence in one long-term measurable growth lever.
Marketing Manager
Project Manager
Technical Expert
Web Marketing & AI
Speed up your growth in line with your Site Web, Application or Ecommerce custom-made and Advertising Campaigns (Google Ads/Meta).
Create a exceptional shopping experience. We develop WooCommerce shops optimized conversion and SEO.
Generate more leads and sales. Strategies SEO, SEA (Google Partner) and Social Ads tailor-made for maximum impact.
