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PPC

PPC

Lausanne | Geneva | Fribourg | Neuchâtel | Valais | Jura

Our agency in Lausanne manages your pay-per-click campaigns (SEA, Social Ads) for qualified, profitable traffic.

4.9/5

More than 300 customers satisfied

Our expertise

Maximise the ROI of your ads with PPC campaigns on Google Ads, Bing Ads or social networks.

PPC (Pay-Per-Click) campaigns are a powerful way of attracting qualified traffic to your website and generating measurable results quickly. Whether on search engines (Google Ads, Bing Ads) or social networks (Meta Ads, LinkedIn Ads), le principe est le même : vous ne payez que lorsqu’un utilisateur clique sur votre annonce. Geekworkers, agence digitale à Lausanne, est spécialisée dans la création et la gestion stratégique de campagnes PPC pour les PME suisses. Nous optimisons chaque aspect : mots-clés, ciblages, annonces, enchères, landing pages : pour maximise your return on investment (ROI).

Multichannel PPC strategy

We define a a consistent PPC strategy on the platforms that are most relevant to you (Google, Bing, Facebook, Instagram, LinkedIn) depending on your objectives and your audience.

Cost-per-click (CPC) optimisation

We are working to improve the relevance of your campaigns (Quality Score, Ad Relevance) to reduce your CPC while maintaining or increasing the quality of your traffic.

Precise targeting for qualified traffic

Whether using keywords on search engines or demographic/behavioural criteria on social networks, we aim to attract the visitors most likely to convert.

Conversion tracking and ROI analysis

Setting up a rigorous tracking of conversions (leads, sales) and ongoing analysis of return on investment of your PPC advertising spend. This is the basis of our services Google Ads and Social Ads.

FAQs

PPC stands for "Pay-Per-Click". This is an advertising model where you pay the publisher (Google, Facebook) each time a user clicks on your ad. It's a good investment because it offers a precise control over your budget, rapid results, fine-tuned targeting and clear ROI measurement. You only pay for the traffic you actually receive.

Google Ads is essential for research. Bing Ads can be an interesting complement with less competition. Meta Ads (Facebook/Instagram) is excellent for B2C and behavioural targeting. LinkedIn Ads is the king of B2B. Our experts in Lausanne can help you choose the right mix for your Swiss SME.

To optimise the Quality Score, we need to work on three pillars: the relevance of your keywords to your ads, the expected click-through rate (CTR) of your ads, and the experience on the landing page (relevance, user-friendliness, speed). A good Quality Score reduces your CPCs.

Yes. The advantage of PPC is that you can define a strict daily or monthly budget. Even with a limited budget, by targeting very precisely (niche keywords, restricted geographical area), it is possible to obtain interesting results. Our offers "Start for Google Ads or Meta Ads are designed to do just that.

We focus on conversions and ROI. This involves precise monitoring of the desired actions on your site, ongoing optimisation of campaigns to reduce the cost per conversion (CPA), and transparent communication about the results obtained. We adjust the strategy according to profitability. Contact us for a PPC management quote.

Achievements

More than 300 customers accompanied in Switzerland
Completed projects
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Years of growth
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Geeks listening
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CHF millions generated
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Trade, Health, Technology
360° Marketing Solutions: Webflow Redesign, WooCommerce E-Commerce and Stripe Payment Centralization
  • Audit & Digital Strategy
  • Digital marketing (SEO/SEA/Social Ads)
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Gérofinance, property leaders in French-speaking Switzerland
Finance, Real estate
360° support: calls for tender, GDPR/LPD compliance and digital performance of Gerofinance
  • Audit & Digital Strategy
  • Digital marketing (SEO/SEA/Social Ads)
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Technology
AI platform & developer documentation: Cloudflare Edge architecture, Model Context Protocol & high-performance contextual streaming
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  • Custom Web & Mobile Development
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Mix-Image reinvented: XXL e-commerce under WordPress & WooCommerce in record time
  • Audit & Digital Strategy
  • Digital marketing (SEO/SEA/Social Ads)
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E-commerce for luxury jewelry: brand storytelling, online sales & in-store appointment booking
  • Audit & Digital Strategy
  • Digital marketing (SEO/SEA/Social Ads)
  • Website Creation & E-commerce
Legal
Redesign of a WordPress website for a law firm: professional image, optimised UX and client autonomy via training.
  • Digital marketing (SEO/SEA/Social Ads)
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WordPress website with Elementor for golf coach. SEO, performance and customer autonomy via tailor-made video training.
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  • Website Creation & E-commerce
Trade, Design & Art
Trilingual luxury e-commerce: successful launch for a Swiss lingerie brand, custom design
  • Digital marketing (SEO/SEA/Social Ads)
  • Website Creation & E-commerce

Our services

Our solutions for’Agency website, Mobile and Marketing integrated to generate a return on investment measurable for your SMEs in French-speaking Switzerland

Website Creation & E-commerce
Website creation (WordPress) & Online Store (WooCommerce) designed to generate new customers.
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Digital Marketing SEO & SEA
Acquisition strategies (Google Ads, Meta, SEO) to generate more online sales.
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Web & Mobile Development
Design and development of web applications (Next.js, Laravel) and mobile applications (Flutter, React Native), AI and ERP integration.
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Audit & Support
Complete audit, strategic advice and support to manage the digital growth of your SME.
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Customer satisfaction ⇄

= Responsiveness + Quality + Prices
Chiara Cuffaro
chiaracuffarokinesiologie.ch
A huge thank you to Geekworkers for their excellent work on my website. Their responsiveness, professionalism and creativity made all the difference. A smooth collaboration and results beyond my expectations. I highly recommend!
Senghane Lmighty
whodaboss.app
Thank you to Geekworkers for their exceptional work! They understood my vision perfectly and created a landing page exactly as I wanted it. They were professional, creative and responsive throughout the project. I'm delighted with the result, which perfectly reflects the image of my application. I'd highly recommend their services to anyone looking for a quality digital agency!"
Michel Rey
zenityacademy.ch
A big thank you to Geekworkers for creating my website. Their professionalism, attentiveness and expertise made all the difference. A top team that I highly recommend! Their responsiveness and help in creating my content were a real advantage. An in-depth analysis of my needs was carried out from the outset and I was given permanent access to the progress of the project. Don't hesitate to work with them.
Ernesto Carreño
ernestdetailing.ch
GeekWorkers created an effective, modern landing page that was perfectly suited to our objectives. Their team showed great professionalism, and the work was carried out quickly and meticulously. We're delighted with the end result and would highly recommend their services for any web project.
Newash SA
newash.ch
I would like to express my deep appreciation for Geekworkers. Their outstanding customer service, professionalism and commitment to customer satisfaction is truly impressive. My experience has been exceptional and I highly recommend this company. Thank you for your service.
Bobi
bobiapp.ch
Geekworkers gave me a clear, actionable vision for developing Bobi. Their recommendations on SEO, digital acquisition and platform optimisation were relevant and impactful. A professional and efficient team that I recommend without hesitation! 🚀
Silvia Castillo
Very good service, follow-up and professionalism. I highly recommend them.
Turkey Lucidity
depotclesecurite.ch
Serious, efficient and friendly are the words that spontaneously appear after a month and a half of work on my future page.
4.9/5
300+ satisfied customers in Switzerland

Your Digital Growth Partner

Lausanne📍Vaud | Geneva | Fribourg | Neuchâtel

About us

Web and marketing agency based in Lausanne, Geekworkers is the growth partner of SME and entrepreneurs from French-speaking Switzerland. Our team of over 25 experts combines creativity (Geek) and technical proficiency (Workers) in order to maximize your return on investment.

Our experts support you in the success of your digital projects, from the creation of showcase websites (WordPress, Elementor) and e-commerce stores (WooCommerce) at custom web and mobile application development (Laravel, React, Next.js, Flutter), including the deployment of marketing strategies (SEO, Google Ads, Meta, LinkedIn, GA4) up to the’process automation and the AI deployment (Gemini, Claude, CRM, ERP) in your company.

Inasmuch as certified partner Google Ads, Meta and Infomaniak with more 300 customers supported, we transform your digital presence in one long-term measurable growth lever.

Our team

Lara Hörler

Marketing Manager

John Claude

Project Manager

Esteem Okoro

Technical Expert

Geek workers

Web Marketing & AI

Agency website

Speed up your growth in line with your Site Web, Application or Ecommerce custom-made and Advertising Campaigns (Google Ads/Meta).

Agency eCommerce

Create a exceptional shopping experience. We develop WooCommerce shops optimized conversion and SEO.

Agency Marketing

Generate more leads and sales. Strategies SEO, SEA (Google Partner) and Social Ads tailor-made for maximum impact.