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SEO Site Optimization or Redesign

SEO Site Optimization or Redesign

Lausanne | Geneva | Fribourg | Neuchâtel | Valais | Jura
Integrated native SEO optimization (technical, content) from the development or redesign phase of WordPress sites for a maximum visibility.
4.9/5

More than 300 customers satisfied

Our expertise

Integrate SEO from the development or redesign phase of your WordPress site for maximum visibility.

Whether you are in the phase of development of a new WordPress site or redesign of an existing site, it is crucial to integrate the best practices of natural referencing (SEO) from the beginning of the project to guarantee optimal visibility on Google. Geekworkers, web and SEO agency in Lausanne, places great importance onnative SEO optimization during any project of WordPress development or redesignWe ensure that the technical structure, information architecture, content and on-page aspects are designed for SEO, in order to give your Swiss SME every chance of ranking well.

SEO-Friendly Site Architecture

We are designing a logical site structure, with clear URLs and intuitive navigation, making it easier for users and Google bots to crawl.

Fundamental Technical Optimization

We make sure your WordPress is fast (Core Web Vitals), mobile-friendly, secure (HTTPS), and that the technical aspects (sitemap, robots.txt, markup) are correctly configured.

Integrating Keywords and Content

We work with you to identify strategic keywords and optimize the content of your pages (titles, texts, images) consequently, respecting the research intentions.

301 Redirect Plan (for Redesigns)

During a redesign, we implement a comprehensive 301 redirect plan to ensure that all your old URLs are correctly redirected to the new ones, thus preserving your "SEO juice". This is a key service in our offer Natural SEO (SEO).

FAQs

Integrating SEO from the start is much more effective and less expensive than trying to “fix” a poorly designed site for SEO after it goes liveThis allows you to build on sound foundations and avoid mistakes that could penalize your long-term visibility. Our experts in Lausanne are very attentive to this.

Key elements include: choosing a lightweight and well-coded theme (or optimized custom development), configuring permalinks, optimizing images, implementing a good SEO plugin (Yoast, Rank Math), creating a dynamic XML sitemap, and a good content structure with semantic markup (Hn).

We make sure that all the existing content that has SEO value (text, images, metadata) is successfully migrated to the new siteWe often take advantage of this to optimize it (rewriting, adding keywords) and to improve internal linking.

Yes, a significant impact. A heavy, poorly coded theme, or one that generates a lot of unnecessary code can harm the loading speed and crawlability of your site. It is important to choose a theme optimized for SEO or opt for a custom theme.

Integrating SEO during development or redesign poses the essential foundations. However, SEO is a continuous work which requires regular optimizations (content, netlinking, technical) to maintain and improve positions. We offer ongoing SEO services after going live. Contact us for a quote.

Achievements

More than 300 customers accompanied in Switzerland
Completed projects
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Years of growth
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Geeks listening
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CHF millions generated
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Trade, Health, Technology
360° Marketing Solutions: Webflow Redesign, WooCommerce E-Commerce and Stripe Payment Centralization
  • Audit & Digital Strategy
  • Digital marketing (SEO/SEA/Social Ads)
  • Website Creation & E-commerce
Gérofinance, property leaders in French-speaking Switzerland
Finance, Real estate
360° support: calls for tender, GDPR/LPD compliance and digital performance of Gerofinance
  • Audit & Digital Strategy
  • Digital marketing (SEO/SEA/Social Ads)
YakaAI Mockup Laptop MacBook and Mobile iPhone Portfolio Geekworkers
Technology
AI platform & developer documentation: Cloudflare Edge architecture, Model Context Protocol & high-performance contextual streaming
  • Natural SEO (SEO)
  • Custom Web Development
  • Custom Web & Mobile Development
Trade, Design & Art
Mix-Image reinvented: XXL e-commerce under WordPress & WooCommerce in record time
  • Audit & Digital Strategy
  • Digital marketing (SEO/SEA/Social Ads)
  • Website Creation & E-commerce
Trade, Design & Art
E-commerce for luxury jewelry: brand storytelling, online sales & in-store appointment booking
  • Audit & Digital Strategy
  • Digital marketing (SEO/SEA/Social Ads)
  • Website Creation & E-commerce
Legal
Redesign of a WordPress website for a law firm: professional image, optimised UX and client autonomy via training.
  • Digital marketing (SEO/SEA/Social Ads)
  • Website Creation & E-commerce
  • Audit & Digital Strategy
Well-being, Training, Sport
WordPress website with Elementor for golf coach. SEO, performance and customer autonomy via tailor-made video training.
  • Audit & Digital Strategy
  • Digital marketing (SEO/SEA/Social Ads)
  • Website Creation & E-commerce
Trade, Design & Art
Trilingual luxury e-commerce: successful launch for a Swiss lingerie brand, custom design
  • Digital marketing (SEO/SEA/Social Ads)
  • Website Creation & E-commerce

Our services

Our solutions for’Agency website, Mobile and Marketing integrated to generate a return on investment measurable for your SMEs in French-speaking Switzerland

Website Creation & E-commerce
Website creation (WordPress) & Online Store (WooCommerce) designed to generate new customers.
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Digital Marketing SEO & SEA
Acquisition strategies (Google Ads, Meta, SEO) to generate more online sales.
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Web & Mobile Development
Design and development of web applications (Next.js, Laravel) and mobile applications (Flutter, React Native), AI and ERP integration.
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Audit & Support
Complete audit, strategic advice and support to manage the digital growth of your SME.
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Customer satisfaction ⇄

= Responsiveness + Quality + Prices
Chiara Cuffaro
chiaracuffarokinesiologie.ch
A huge thank you to Geekworkers for their excellent work on my website. Their responsiveness, professionalism and creativity made all the difference. A smooth collaboration and results beyond my expectations. I highly recommend!
Senghane Lmighty
whodaboss.app
Thank you to Geekworkers for their exceptional work! They understood my vision perfectly and created a landing page exactly as I wanted it. They were professional, creative and responsive throughout the project. I'm delighted with the result, which perfectly reflects the image of my application. I'd highly recommend their services to anyone looking for a quality digital agency!"
Michel Rey
zenityacademy.ch
A big thank you to Geekworkers for creating my website. Their professionalism, attentiveness and expertise made all the difference. A top team that I highly recommend! Their responsiveness and help in creating my content were a real advantage. An in-depth analysis of my needs was carried out from the outset and I was given permanent access to the progress of the project. Don't hesitate to work with them.
Ernesto Carreño
ernestdetailing.ch
GeekWorkers created an effective, modern landing page that was perfectly suited to our objectives. Their team showed great professionalism, and the work was carried out quickly and meticulously. We're delighted with the end result and would highly recommend their services for any web project.
Newash SA
newash.ch
I would like to express my deep appreciation for Geekworkers. Their outstanding customer service, professionalism and commitment to customer satisfaction is truly impressive. My experience has been exceptional and I highly recommend this company. Thank you for your service.
Bobi
bobiapp.ch
Geekworkers gave me a clear, actionable vision for developing Bobi. Their recommendations on SEO, digital acquisition and platform optimisation were relevant and impactful. A professional and efficient team that I recommend without hesitation! 🚀
Silvia Castillo
Very good service, follow-up and professionalism. I highly recommend them.
Turkey Lucidity
depotclesecurite.ch
Serious, efficient and friendly are the words that spontaneously appear after a month and a half of work on my future page.
4.9/5
300+ satisfied customers in Switzerland

Your Digital Growth Partner

Lausanne📍Vaud | Geneva | Fribourg | Neuchâtel

About us

Web and marketing agency based in Lausanne, Geekworkers is the growth partner of SME and entrepreneurs from French-speaking Switzerland. Our team of over 25 experts combines creativity (Geek) and technical proficiency (Workers) in order to maximize your return on investment.

Our experts support you in the success of your digital projects, from the creation of showcase websites (WordPress, Elementor) and e-commerce stores (WooCommerce) at custom web and mobile application development (Laravel, React, Next.js, Flutter), including the deployment of marketing strategies (SEO, Google Ads, Meta, LinkedIn, GA4) up to the’process automation and the AI deployment (Gemini, Claude, CRM, ERP) in your company.

Inasmuch as certified partner Google Ads, Meta and Infomaniak with more 300 customers supported, we transform your digital presence in one long-term measurable growth lever.

Our team

Lara Hörler

Marketing Manager

John Claude

Project Manager

Esteem Okoro

Technical Expert

Geek workers

Web Marketing & AI

Agency website

Speed up your growth in line with your Site Web, Application or Ecommerce custom-made and Advertising Campaigns (Google Ads/Meta).

Agency eCommerce

Create a exceptional shopping experience. We develop WooCommerce shops optimized conversion and SEO.

Agency Marketing

Generate more leads and sales. Strategies SEO, SEA (Google Partner) and Social Ads tailor-made for maximum impact.