/
/
SEO Training

SEO Training

Lausanne | Geneva | Fribourg | Neuchâtel | Valais | Jura
Our SEO experts in Lausanne will train you in good SEO practices for Switzerland.
4.9/5

More than 300 customers satisfied

Our expertise

Understand and apply the SEO basics to improve visibility of your SME site on Google.

Do you want your SME to be more visible on Google in French-speaking Switzerland, but SEO (natural search engine optimisation) seems complex? Geekworkers, a digital agency in Lausanne, offers personalised, practical SEO training. Our experts will introduce you to the key concepts of SEO, keyword research, on-page content optimisation, basic technical SEO and performance monitoring, so that you can take concrete action on your search engine optimisation.

Understanding the Fundamentals

Demystify SEO: understand it how Google worksThe importance of keywords, ranking criteria (E-E-A-T) and the different pillars of natural referencing.

Autonomous On-Page Optimisation

Learn how to optimise the key elements of your pages yourself (titles, meta-descriptions, content, images, internal linking) to improve their relevance for Google and your users.

Search for relevant keywords

Discover simple methods and tools to identify the keywords that your target SME is really looking for in Lausanne, Geneva and your specific market.

Tracking your SEO performance

Familiarise yourself with tools such as Google Search Console and Google Analytics 4 to monitor your positioning and organic traffic and identify areas for improvement.

FAQs

Our SEO training courses are aimed at SME managers, marketing managers, web copywriters, or anyone in French-speaking Switzerland wishing to understand and improve natural referencing your website, even without any prior technical knowledge.

We prefer a very practical approach. The theory is explained in simple terms, and we work as much as possible with concrete examples, ideally on your own website. The aim is for you to leave with actions that can be implemented immediately.

We present the essential free tools such as Google Search Console, Google Keyword Planner (for keyword research), Google PageSpeed Insights. Depending on your needs, we can also cover professional SEO tools such as SEMrush or Ahrefs (introductory level).

An introductory session on the basics of SEO for SMEs generally lasts one hour. half-day (3-4 hours). More in-depth modules or personalised coaching can be organised over longer periods or in several sessions. Consult our training programmes.

No serious SEO training course or agency can guarantee a top position. SEO is an ongoing process and depends on many factors (competition, Google algorithms, etc.). Our training course will give you the keys to applying good practice and achieving significant and lasting improvements your visibility.

Achievements

More than 300 customers accompanied in Switzerland
Completed projects
+ 0
Years of growth
+ 0
Geeks listening
+ 0
CHF millions generated
+ 0
Trade, Health, Technology
360° Marketing Solutions: Webflow Redesign, WooCommerce E-Commerce and Stripe Payment Centralization
  • Audit & Digital Strategy
  • Digital marketing (SEO/SEA/Social Ads)
  • Website Creation & E-commerce
Gérofinance, property leaders in French-speaking Switzerland
Finance, Real estate
360° support: calls for tender, GDPR/LPD compliance and digital performance of Gerofinance
  • Audit & Digital Strategy
  • Digital marketing (SEO/SEA/Social Ads)
YakaAI Mockup Laptop MacBook and Mobile iPhone Portfolio Geekworkers
Technology
AI platform & developer documentation: Cloudflare Edge architecture, Model Context Protocol & high-performance contextual streaming
  • Natural SEO (SEO)
  • Custom Web Development
  • Custom Web & Mobile Development
Trade, Design & Art
Mix-Image reinvented: XXL e-commerce under WordPress & WooCommerce in record time
  • Audit & Digital Strategy
  • Digital marketing (SEO/SEA/Social Ads)
  • Website Creation & E-commerce
Trade, Design & Art
E-commerce for luxury jewelry: brand storytelling, online sales & in-store appointment booking
  • Audit & Digital Strategy
  • Digital marketing (SEO/SEA/Social Ads)
  • Website Creation & E-commerce
Legal
Redesign of a WordPress website for a law firm: professional image, optimised UX and client autonomy via training.
  • Digital marketing (SEO/SEA/Social Ads)
  • Website Creation & E-commerce
  • Audit & Digital Strategy
Well-being, Training, Sport
WordPress website with Elementor for golf coach. SEO, performance and customer autonomy via tailor-made video training.
  • Audit & Digital Strategy
  • Digital marketing (SEO/SEA/Social Ads)
  • Website Creation & E-commerce
Trade, Design & Art
Trilingual luxury e-commerce: successful launch for a Swiss lingerie brand, custom design
  • Digital marketing (SEO/SEA/Social Ads)
  • Website Creation & E-commerce

Our services

Our solutions for’Agency website, Mobile and Marketing integrated to generate a return on investment measurable for your SMEs in French-speaking Switzerland

Website Creation & E-commerce
Website creation (WordPress) & Online Store (WooCommerce) designed to generate new customers.
Service Icon
Service Icon
Service Icon
Service Icon
Service Icon
Service Icon
Digital Marketing SEO & SEA
Acquisition strategies (Google Ads, Meta, SEO) to generate more online sales.
Service Icon
Service Icon
Service Icon
Service Icon
Service Icon
Service Icon
Web & Mobile Development
Design and development of web applications (Next.js, Laravel) and mobile applications (Flutter, React Native), AI and ERP integration.
Service Icon
Service Icon
Service Icon
Service Icon
Service Icon
Service Icon
Audit & Support
Complete audit, strategic advice and support to manage the digital growth of your SME.
Service Icon
Service Icon
Service Icon
Service Icon
Service Icon
Service Icon

Customer satisfaction ⇄

= Responsiveness + Quality + Prices
Chiara Cuffaro
chiaracuffarokinesiologie.ch
A huge thank you to Geekworkers for their excellent work on my website. Their responsiveness, professionalism and creativity made all the difference. A smooth collaboration and results beyond my expectations. I highly recommend!
Senghane Lmighty
whodaboss.app
Thank you to Geekworkers for their exceptional work! They understood my vision perfectly and created a landing page exactly as I wanted it. They were professional, creative and responsive throughout the project. I'm delighted with the result, which perfectly reflects the image of my application. I'd highly recommend their services to anyone looking for a quality digital agency!"
Michel Rey
zenityacademy.ch
A big thank you to Geekworkers for creating my website. Their professionalism, attentiveness and expertise made all the difference. A top team that I highly recommend! Their responsiveness and help in creating my content were a real advantage. An in-depth analysis of my needs was carried out from the outset and I was given permanent access to the progress of the project. Don't hesitate to work with them.
Ernesto Carreño
ernestdetailing.ch
GeekWorkers created an effective, modern landing page that was perfectly suited to our objectives. Their team showed great professionalism, and the work was carried out quickly and meticulously. We're delighted with the end result and would highly recommend their services for any web project.
Newash SA
newash.ch
I would like to express my deep appreciation for Geekworkers. Their outstanding customer service, professionalism and commitment to customer satisfaction is truly impressive. My experience has been exceptional and I highly recommend this company. Thank you for your service.
Bobi
bobiapp.ch
Geekworkers gave me a clear, actionable vision for developing Bobi. Their recommendations on SEO, digital acquisition and platform optimisation were relevant and impactful. A professional and efficient team that I recommend without hesitation! 🚀
Silvia Castillo
Very good service, follow-up and professionalism. I highly recommend them.
Turkey Lucidity
depotclesecurite.ch
Serious, efficient and friendly are the words that spontaneously appear after a month and a half of work on my future page.
4.9/5
300+ satisfied customers in Switzerland

Your Digital Growth Partner

Lausanne📍Vaud | Geneva | Fribourg | Neuchâtel

About us

Web and marketing agency based in Lausanne, Geekworkers is the growth partner of SME and entrepreneurs from French-speaking Switzerland. Our team of over 25 experts combines creativity (Geek) and technical proficiency (Workers) in order to maximize your return on investment.

Our experts support you in the success of your digital projects, from the creation of showcase websites (WordPress, Elementor) and e-commerce stores (WooCommerce) at custom web and mobile application development (Laravel, React, Next.js, Flutter), including the deployment of marketing strategies (SEO, Google Ads, Meta, LinkedIn, GA4) up to the’process automation and the AI deployment (Gemini, Claude, CRM, ERP) in your company.

Inasmuch as certified partner Google Ads, Meta and Infomaniak with more 300 customers supported, we transform your digital presence in one long-term measurable growth lever.

Our team

Lara Hörler

Marketing Manager

John Claude

Project Manager

Esteem Okoro

Technical Expert

Geek workers

Web Marketing & AI

Agency website

Speed up your growth in line with your Site Web, Application or Ecommerce custom-made and Advertising Campaigns (Google Ads/Meta).

Agency eCommerce

Create a exceptional shopping experience. We develop WooCommerce shops optimized conversion and SEO.

Agency Marketing

Generate more leads and sales. Strategies SEO, SEA (Google Partner) and Social Ads tailor-made for maximum impact.