L'technical SEO optimization is the foundation of good SEO. Our Geekworkers agency in Lausanne ensures that your website is perfectly crawlable, indexable, and understandable by search engines like Google. We work on the loading speed (Core Web Vitals), mobile compatibility (responsive design), URL structure, robots.txt file, XML sitemap, structured data (Schema.org) and many other technical aspects crucial for your visibility in Switzerland.
We optimize the performance of your site (images, code, caching) to improve Core Web Vitals, an important ranking factor for Google and essential for user experience.
Your site must offer a flawless experience on all devices (smartphones, tablets). We verify and optimize responsive design, crucial for Google's "mobile-first indexing."
We make sure that Google can efficiently crawl and index all important pages of your site through optimization of robots.txt, sitemap.xml and internal link structure.
The implementation of relevant structured data helps Google better understand the content of your pages and can improve the appearance of your search results (rich snippets).
Technical SEO optimization is the the basis on which your entire content and netlinking strategy is basedIf Google can't crawl, index, or understand your site properly, even the best content will struggle to rank. This is a critical prerequisite for successful SEO in Switzerland. It's a key part of our service. natural referencing (SEO).
We are working on: improving Core Web Vitals (LCP, FID, CLS), thecrawl budget optimization (robots.txt, sitemap.xml, 404 error handling), the HTTPS securitythe URL structure, l'implementation of hreflang tags (for multilingual sites), theadding structured data (Schema.org), and the resolving duplicate content issues.
Yes, absolutelyWordPress is a platform we at Geekworkers in Lausanne are experts in. We know how to technically optimize WordPress sites by using the right plugins (e.g., for caching, image compression), optimizing the theme, and properly configuring essential SEO aspects. We also offer WordPress maintenance.
There is a important initial phase of technical optimization, often following a SEO audit. However, it is also a continuous work As Google's standards evolve, so does your site (new content, new features), and technical issues may arise. Regular monitoring is necessary.
The impact is measured through tools such as Google Search Console (reports on indexing, Core Web Vitals, mobile usability), PageSpeed Insights, and by observing the improvement of crawling, faster indexing of new pages, and indirectly, by an improvement in rankings and organic traffic. Contact us in Lausanne for a quote.
Convert your visitors into customers
Your professional presence online quickly (WP Showcase Site).
Generate your first qualified leads via Google Ads.
Your first Meta Ads campaigns to generate local leads.
