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Improving User Experience (UX)

Improving User Experience (UX)

User Experience (UX) Optimization of websites: improved navigation, ergonomics, clarity for a increased engagement and conversions.
Free & No Obligation
Lausanne | Geneva | Fribourg | Neuchâtel | Valais | Jura
4.9
/5
300+ satisfied customers in Switzerland
300+ clients supported in Switzerland
Lausanne | Geneva | Fribourg | Neuchâtel | Valais | Jura

Our expertise

Optimise the user experience (UX) of your website to increase engagement, satisfaction and conversions.

A positive, intuitive user experience (UX) is the key to ensuring that your visitors stay on your site, easily find what they're looking for and carry out the actions you want them to take (purchase, contact, registration). Geekworkers, an expert UX digital agency in Lausanne, helps you to improve the user experience of your website. We analyse your visitors' behaviour, identify friction points and implement concrete improvements to navigation, usability, clarity of content and calls to action to make your site more effective and more enjoyable for your audience in Switzerland.

User Journey Analysis

We study how your visitors navigate your site (via Google Analytics, Hotjar) in order to understand their browsing patterns, identify pages with a high bounce rate or sticking points.

Optimisation of Navigation and Architecture

We are working to simplify your menus and clarify the organisation of your content (information architecture) for easy discovery and fluid navigation.

Improving ergonomics and user-friendliness

We optimise the legibility of your texts, the clarity of your calls to action (CTAs), the ease of use of your forms, etc.and the overall consistency of your interface.

User Tests and Iterations

We can set up user testing to see first-hand how real people interact with your site and gather their feedback for targeted improvements. It's part of ourPerformance Optimisation.

FAQs

A good UX reduces visitor frustration, increases time spent on your site, improves conversion rates, boosts loyalty and brand image. Google is also increasingly taking UX signals (such as Core Web Vitals) into account for SEO ranking. Our experts in Lausanne are very sensitive to this.

Signs may include high bounce rate, low time spent on the site, few pages viewed per session, low conversion rate, low number of forms filled inor customer feedback indicating difficulties using the site or finding information.

We measure the impact by tracking thechanges in key indicators before and after optimisation conversion rate, bounce rate, time on site, task completion (e.g. form filling), and if possible, by gathering qualitative feedback from users.

No, UX is much more than just aesthetic design. It covers the structure of the information, the clarity of the content, ease of navigation, technical performance (speed), and the overall suitability of the site for users' needs and expectations.

Yes, absolutely. We can produce a UX audit of your existing siteWe can identify weak points and propose an improvement plan. We can then implement these optimisations, whether by targeted adjustments or by a complete overhaul. partial or complete overhaul. Contact us for a UX improvement quote.

Our Agency Services

Website & E-Commerce
Digital Marketing SEO & SEA
Web & Mobile Development
Audit & Support

Achievements

More than 300 customers accompanied in Switzerland
Completed projects
+ 0
Years of growth
+ 0
Geeks listening
+ 0
CHF millions generated
+ 0
Coherent & structured digital multi-site ecosystem (WP/Elementor): easy navigation & management
HealthTech Switzerland: Webflow redesign and WooCommerce e-commerce. Centralised Stripe payments. 360° marketing.
  • Creation of showcase site
  • SEO Optimised Content Writing
  • Creation of websites & ecommerce
E-commerce +10,000 pop-culture products launched in less than 2 months (Covid period). WooCommerce & WordPress
360° strategic support: calls for tender, RGPD/LPD compliance, Ads optimisation and training for Gerofinance teams.
Coiffure Lausanne: from 0 to 30 customers/week (+68% growth/month) via digital strategy Ads/GMB/CRM.
N°1 leader in junk removal in French-speaking Switzerland (< 2 years, 0 to 2 million CHF/year). 360° SEO & Google Ads strategy.
  • Website & E-Commerce
Premium sports coaching (Geneva): bespoke WordPress platform with booking & client area
B2B Vue/Node/IA (Vertex AI) application for corporate governance, ISO compliance and risk management.

Customer satisfaction ⇄

= Responsiveness + Quality + Quality Prices

Our web agency is focused on quality and satisfaction for both
entrepreneurs, SMEs and large companies in French-speaking Switzerland

Chiara Cuffaro
chiaracuffarokinesiologie.ch
A huge thank you to Geekworkers for their excellent work on my website. Their responsiveness, professionalism and creativity made all the difference. A smooth collaboration and results beyond my expectations. I highly recommend!
Senghane Lmighty
whodaboss.app
Thank you to Geekworkers for their exceptional work! They understood my vision perfectly and created a landing page exactly as I wanted it. They were professional, creative and responsive throughout the project. I'm delighted with the result, which perfectly reflects the image of my application. I'd highly recommend their services to anyone looking for a quality digital agency!"
Michel Rey
zenityacademy.ch
A big thank you to Geekworkers for creating my website. Their professionalism, attentiveness and expertise made all the difference. A top team that I highly recommend! Their responsiveness and help in creating my content were a real advantage. An in-depth analysis of my needs was carried out from the outset and I was given permanent access to the progress of the project. Don't hesitate to work with them.
Ernesto Carreño
ernestdetailing.ch
GeekWorkers created an effective, modern landing page that was perfectly suited to our objectives. Their team showed great professionalism, and the work was carried out quickly and meticulously. We're delighted with the end result and would highly recommend their services for any web project.
Newash SA
newash.ch
I would like to express my deep appreciation for Geekworkers. Their outstanding customer service, professionalism and commitment to customer satisfaction is truly impressive. My experience has been exceptional and I highly recommend this company. Thank you for your service.
Bobi
bobiapp.ch
Geekworkers gave me a clear, actionable vision for developing Bobi. Their recommendations on SEO, digital acquisition and platform optimisation were relevant and impactful. A professional and efficient team that I recommend without hesitation! 🚀
Silvia Castillo
Very good service, follow-up and professionalism. I highly recommend them.
Turkey Lucidity
depotclesecurite.ch
Serious, efficient and friendly are the words that spontaneously appear after a month and a half of work on my future page.

Our turnkey offers

Quality, transparency and affordable rates
Site Landing WordPress
From
2690
CHF
(5% discount for full payment)

Convert your visitors into customers

  • WordPress site with Elementor
  • 1 page based on a template/template with a custom design
  • Creation of a strategy tailored to the company's objectives
  • Professionally written content
  • Optimization for conversion (contact or purchase) and Google Ads
  • Google Analytics setup
  • Standard SEO Optimization

Site Vitrine Pro WordPress
From
4900
CHF
(5% discount for full payment)

Your professional presence online quickly (WP Showcase Site).

  • WordPress site with Elementor
  • Up to 5 pages: Home, About, Services/Products, Blog, Contact
  • From a model (hundreds of choices)
  • Support and advice in relation to your objectives
  • Google Analytics setup
  • Standard SEO Optimization

Google Ads Start
From
790
CHF/month
(excluding advertising budget & set-up)

Generate your first qualified leads via Google Ads.

  • Conversion tracking
  • Customised strategy (keywords, campaigns, ads)
  • Google Search or Performance Max
  • Management 1 month
  • Monthly report/video
  • 2 campaigns, 100 keywords, 20 ads
  • Budget: < 1500 CHF/month
Meta Ads Start
From
790
CHF/month
(excluding advertising budget & set-up)

Your first Meta Ads campaigns to generate local leads.

  • Conversion tracking (Pixel and API)
  • Targeted strategy (age, interests, location)
  • Static content (posts, stories)
  • Management 1 month
  • Monthly report with KPIs
  • 2 campaigns, 2 adsets, 8 advertisements
  • Budget: < 1500 CHF/month