A positive, intuitive user experience (UX) is essential to retain your visitors, encourage them to explore your site and guide them towards your conversion goals. Geekworkers, a digital agency in Lausanne, produces website UX audits for Swiss SMEs. We assess the ergonomics of your interface, the clarity of your navigation, the relevance of your content, and the overall satisfaction of your users. We identify friction points and provide you with concrete recommendations for improve the UX and thus the overall performance of your site.
We evaluate the clarity of your menus, the logic of the organization of your content (information architecture), and the ease with which users find what they are looking for.
Review of the ease of use of your interface, readability of content, effectiveness of calls to action (CTA), and the overall consistency of the design.
We study steps that users must take to accomplish important tasks (e.g. finding information, filling out a form, making a purchase) and identify the obstacles.
You receive a report with precise observations, concrete examples (often illustrated) and actionable recommendations to improve the UX of your site. This is part of our Full Digital Audit and the basis of our serviceUX analysis.
A website that is difficult to use or frustrating drives away visitors and damages your image. A UX audit allows you to:identify and correct these problems, improve your user satisfaction, increase your conversion rates, and even indirectly improve your SEO (because Google values user experience). Our experts in Lausanne focus on these aspects.
We use a combination of methods: heuristic evaluation (based on recognized ergonomic criteria such as those of Nielsen or Bastien & Scapin), analysis of behavioral data (Google Analytics, Hotjar/Clarity heatmaps), user testing (observation of real users), and comparative analysis (competitive benchmark).
A UX audit focuses on the overall experience : ease of use, efficiency, satisfaction. A UI (User Interface) audit focuses on the visual and interactive aspect : colors, typography, aesthetics. Often, the two are combined in a complete UX/UI audit, as they are interdependent.
Yes, significantly.By identifying and correcting friction points in conversion paths (e.g., overly complex form, unclear CTA, missing information), a UX audit makes the path to conversion simpler and clearer, which naturally increases the success rate.
Yes. Following the audit, our team of UX/UI designers and developers in Lausanne can support the partial or complete redesign of your website to implement the recommendations and concretely improve the user experience. Contact us for a UX audit quote.
Convert your visitors into customers
Your professional presence online quickly (WP Showcase Site).
Generate your first qualified leads via Google Ads.
Your first Meta Ads campaigns to generate local leads.
