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domo.health

domo.health

HealthTech Switzerland: Webflow redesign and WooCommerce e-commerce. Centralised Stripe payments. 360° marketing.

Geekworkers has taken charge of theoverall digital presence from Domo.health, a major player in Swiss HealthTech. Our talk began with the takeover and complete management of their initial Webflow site. Building on this existing base, we carried out a digital transformation aimed not only at modernising this shop window, but also at integrating a robust e-commerce shop via WordPress/WooCommerce, and above all to centralise all transactions and payments. This requirement was crucial in order to simplify Domo.health's accounting processes and drastically improve the analytical monitoring of their sales and marketing actions. The UX/UI redesign of the resumed Webflow site was carried out in working closely with the marketing and sales teams in-house. A key element was the implementation personalized Stripeincluding a complete support (configuration, video tutorials) to guarantee the autonomy of their teams. At the same time, we deployed and optimised their paid acquisition campaigns (Meta Ads, Google Ads) and strengthened their organic visibility (SEO) for a 360° approach.

Goals
Accelerated modernisation, brand awareness and visibility
Modernising the existing Webflow site (taken over by Geekworkers) and increasing Domo.health's recognition via a co-constructed professional UX/UI and enhanced organic visibility (SEO).
Sales Optimisation and Centralised Operational Efficiency
Increase conversions via a fluid purchase path (integrated WooCommerce), targeted marketing campaigns (SEA/SMA), and centralise payments (bespoke Stripe) for better ROI and accounting/analytical efficiency.
Strategic positioning through a unified ecosystem
Asserting Domo.health's leadership through a coherent digital ecosystem managed entirely by Geekworkers (Webflow + WooCommerce + Marketing), projecting an image of controlled innovation.
Simplified Customer and Internal Experience and Unified Support
Provide a seamless end-to-end user experience (browsing, purchasing) and simplify internal management (centralised payments, single Geekworkers support for the entire platform, training) for Domo.health teams.
Solutions

Strategic and technical solutions deployed by Geekworkers

To meet these multiple objectives, Geekworkers, after having resume management of the existing Webflow sitehas deployed an integrated strategy, drawing on its web, marketing and technical expertise:

Accelerated modernisation, brand awareness and visibility

Strategy: Collaborative UX/UI overhaul of the Webflow website and full SEO optimisation

Based on the Webflow site now under our management, the UX/UI overhaul was carried out in collaborative workshops with the Domo.health teams. The aim was to modernise the image, improve clarity and enhance credibility. At the same time, a comprehensive SEO strategy was applied to the Webflow site: technical audit, in-depth on-page optimisation, performance improvement (speed), aiming for better indexing and sustainable positioning on strategic queries.

Sales Optimisation and Centralised Operational Efficiency

Strategy: WooCommerce integration, bespoke Stripe and Digital Marketing on the Managed Webflow Database

Rather than migrate, we capitalised on the managed Webflow site by integrating a high-performance e-commerce solution via WordPress/WooCommerce. Visit centralisation of financial flows was ensured by an implementation Custom Stripeand facilitating accounting and ROI analysis. Support including personalised video tutorials was crucial for internal adoption. The Google Ads and Meta Ads campaigns have been launched to generate qualified traffic to this integrated ecosystem, with precise tracking of conversions.

Strategic positioning through a unified ecosystem

Strategy: Unified management of the digital ecosystem (Webflow + WooCommerce)

The fact that Geekworkers now manages the whole site (Webflow showcase site and WooCommerce shop) ensures perfect technical and visual consistency. For Domo.health, this means single point of contact for their entire transactional digital presence, simplifying management and ensuring the consistent evolution of the platform, reinforcing their innovative and structured brand image.

Simplified Customer and Internal Experience and Unified Support

Strategy: End-to-end fluidity and simplified support from a single partner

For the end user, the experience is seamless between discovery on Webflow and purchase on WooCommerce/Stripe. For the Domo.health teams, having Geekworkers like single technical point of contact for the entire platform (Webflow, WooCommerce, Stripe, hosting) greatly simplifies support, maintenance and upgrade requests. The training provided reinforces this autonomy and internal satisfaction.

Result: A Unified, High-Performance Digital Ecosystem Managed for Growth

By taking over the complete management of the Webflow site and integrating it with a tailor-made e-commerce solution with dedicated marketing strategies, Geekworkers has given Domo.health a robust, consistent and easy-to-manage digital platform:

  • Simplified management and one-stop support: Full takeover and centralised management by Geekworkers (Webflow + Woo + Stripe) simplify maintenance, upgrades and technical support for Domo.health, offering peace of mind.
  • Increased operational efficiency : Centralising transactions via Stripe has optimised accounting and ROI tracking across the entire funnel.
  • Boosted Sales Performance : Targeted marketing campaigns and an optimised buying tunnel, integrated into the managed platform, have boosted sales and customer acquisition.
  • Modernised Visibility and Image: The UX/UI overhaul and ongoing SEO work on the managed Webflow platform have improved the brand's positioning, awareness and credibility.
  • Autonomy and Internal Satisfaction: Stripe's support and training made it easier for the Domo.health teams to adopt the tools, boosting their efficiency.

This project demonstrates our ability to work on existing platforms, optimising them and integrating them into a wider, high-performance digital ecosystem, while ensuring simplified management and support for our customers thanks to our role as a single technical partner.

Let us manage, redesign and evolve your digital ecosystem for optimum performance and peace of mind.

Contact Geekworkers for a full analysis of your project

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Chiara Cuffaro
chiaracuffarokinesiologie.ch
A huge thank you to Geekworkers for their excellent work on my website. Their responsiveness, professionalism and creativity made all the difference. A smooth collaboration and results beyond my expectations. I highly recommend!
Senghane Lmighty
whodaboss.app
Thank you to Geekworkers for their exceptional work! They understood my vision perfectly and created a landing page exactly as I wanted it. They were professional, creative and responsive throughout the project. I'm delighted with the result, which perfectly reflects the image of my application. I'd highly recommend their services to anyone looking for a quality digital agency!"
Michel Rey
zenityacademy.ch
A big thank you to Geekworkers for creating my website. Their professionalism, attentiveness and expertise made all the difference. A top team that I highly recommend! Their responsiveness and help in creating my content were a real advantage. An in-depth analysis of my needs was carried out from the outset and I was given permanent access to the progress of the project. Don't hesitate to work with them.
Ernesto Carreño
ernestdetailing.ch
GeekWorkers created an effective, modern landing page that was perfectly suited to our objectives. Their team showed great professionalism, and the work was carried out quickly and meticulously. We're delighted with the end result and would highly recommend their services for any web project.
Newash SA
newash.ch
I would like to express my deep appreciation for Geekworkers. Their outstanding customer service, professionalism and commitment to customer satisfaction is truly impressive. My experience has been exceptional and I highly recommend this company. Thank you for your service.