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google ads

Google Ads

Google Ads is the No. 1 advertising platform for reaching customers at the very moment they search for your products or services on Google. It allows you to create targeted campaigns (keywords, audiences, locations...) on the Search Network, Display, YouTube, etc., with a precise budgetary control (often CPC) and a detailed measurement of return on investment (ROI/ROAS) thanks to conversion tracking.

Features
  • Advertising on Google Search, Display, YouTube...
  • Precise targeting (keywords, audience, location, etc.)
  • Cost-per-click (PPC) and other models
  • Conversion and ROI tracking (ROAS)
  • Ad extensions
  • Intelligent bidding strategies
https://ads.google.com/
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The advantages of Google Ads
  • Mass reach and search intent
  • Highly granular targeting
  • Accurate ROI measurement
  • Budget flexibility
  • Varied ad formats
The incovenients of Google Ads
  • Platform complexity
  • Costs can be high (competition)
  • Requires ongoing management and optimisation
  • Constant evolution

Conclusion

As aCertified Google Partner Agency in Lausanne, Geekworkers master Google Ads to generate qualified leads and maximise the ROI of our SME customers in French-speaking Switzerland. Request a free audit.

Our services Google Ads

Choose the complete solution that best suits your business and save up to CHF 400 on our services.

Digital Marketing SEO & SEA
Acquisition strategies (Google Ads, Meta, SEO) to generate more online sales.
Google Ads (SEA)
Meta & LinkedIn advertising (Social Ads)
Natural SEO (SEO)
Customer Acquisition & Sales Tunnels
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