Google Tag Manager is also capable of triggering specific actions based on events on the website or application, such as conversion tracking, remarketing and personalised event tracking. It also offers the possibility of testing and debugging tags before deploying them definitively. Using Google Tag Manager has a number of advantages over manually adding tags to the source code. Firstly, it allows marketers to easily manage tags without having to ask a developer for help. It also gives them greater control over tags and their deployment, which can lead to more accurate data and reporting. In addition, Google Tag Manager saves time and resources, as tags can be changed and updated quickly and easily from the Tag Manager user interface, without the need to modify the source code. This can be particularly useful when rolling out new marketing campaigns or monitoring the performance of existing tags. In short, Google Tag Manager is a powerful and versatile tool for managing and deploying marketing tags on websites and mobile applications. Its integration with Google Analytics and other analysis tools makes it an essential tool for marketers looking to optimise their tracking and collect accurate data for data-driven decision-making.
Choose the complete solution that best suits your business and save up to CHF 400 on our services.
Attract customers immediately who are actively searching for your products or services on Google thanks to expert management of your campaigns Google Ads (SEA).
We take care of the entire process: keyword search and optimally structured campaigns, writing hard-hitting adsconfiguration conversion tracking (calls, forms, sales), detailed management of auctions and budgets, And continuous optimisation based on data analysis (CPA, ROAS) to guarantee the best possible return on investment.
Boost profitability your online presence through a structured approach tocontinuous improvementdata-driven.
In-depth analysis and transversal the performance of your channels (SEO, Ads) and your website (UX). Identification of friction points in the customer journey and optimisation opportunities via data analysis (Analytics, heatmaps, etc.). Implementation of concrete actions: strategic adjustments SEO/Ads, UX/UI improvements, And A/B tests to validate hypotheses and maximise your return on investment. conversion rate (CRO) and your overall ROI.
Engage your target audience where it interacts on a daily basis thanks to high-performance advertising campaigns on the social networks.
Geekworkers deploys and manages your advertising on Meta (Facebook & Instagram) for a large public or B2C, and on LinkedIn for B2B professionals. We define your Goals (brand awareness, traffic, leads, etc.), creating ultra-precise hearingswe adapt your creative (visuals, videos) for maximum impact, actively manage budgets and auctionsand analyse the results for a continuous optimisation.
Position your website for the long term at the top of Google's organic results to attract a steady stream of potential customers, without paying for each click.
Our comprehensive SEO service covers all the essential aspects: technical audit (crawl, indexing, speed, etc.), on-page optimisation (strategic keyword research, improved content and tags), and off-page strategy (acquisition of quality backlinks to boost your authority). We aim for sustainable organic growth and long-term qualified traffic.
Our web agency is focused on quality and satisfaction for both
entrepreneurs, SMEs and large companies in French-speaking Switzerland
Our Web & Marketing agency is present at Lausanne since 2020 and now has more than 25 employees to support SMEs, entrepreneurs and large companies in French-speaking Switzerland.
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Marketing Manager
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Your local digital partner. Creation of high-impact WordPress sitesstrategies effective marketing and support reagent.
Create a exceptional shopping experience. We develop WooCommerce shops optimized conversion and SEO.
Generate more leads and sales. Strategies SEO, SEA (Google Partner) and Social Ads tailor-made for maximum impact.
Geekworkers is a web agency based in Lausanne in French-speaking Switzerland, specialising in the creation of websites, e-commerce shops, mobile applications and digital marketing (SEO & Google Ads) to help you succeed online.
Geekworkers pricing has been designed as much for start-ups and SMEs as for large companies demanding in terms of service quality.
