Technologies
hotjar

Hotjar

Hotjar allows designers and developers to view heatmaps, which show the most clicked or visited areas of a web page. This helps them to understand which elements are most attractive to users and to spot any usability problems. Session recordings can be used to track a user's journey around the website. Teams can thus observe how users interact with the different pages and identify any obstacles to navigation. Finally, polls allow users' opinions to be collected directly. Designers and developers can ask specific questions to obtain feedback on a particular feature or on the overall user experience. With these tools, Hotjar helps teams to gather qualitative and quantitative data about the users of their website. This in-depth understanding then enables informed decisions to be made to improve the user experience. Hotjar allows designers and developers to view 'heatmaps', which show the most clicked or visited areas of a web page. This helps them to understand which elements are most attractive to users and to spot any usability problems. Session recordings can be used to track a user's journey around the website. Teams can thus observe how users interact with the different pages and identify any obstacles to navigation. Finally, polls allow users' opinions to be collected directly. Designers and developers can ask specific questions to obtain feedback on a particular feature or on the overall user experience. With these tools, Hotjar helps teams to gather qualitative and quantitative data about the users of their website. This in-depth understanding then enables informed decisions to be made to improve the user experience.

Features
  • Offers session recordings
  • Allows you to create surveys and polls
  • Identifies hot spots on web pages
  • Offers click maps to visualize user interactions
The advantages of Hotjar
  • Provides heatmaps, session recordings, and surveys
  • Easy to install and use
The incovenients of Hotjar
  • Data can be difficult to interpret
  • Cost can be high for high traffic sites

Our services Hotjar

Choose the complete solution that best suits your business and save up to CHF 400 on our services.

Full Digital Audit

Get accurate, impartial photography of your current digital performance to make the right decisions.

Creation of a complete and objective assessment of your ecosystem: website (technical, content, UX), visibility SEOcampaigns Ads (SEA/Social), presence social networks... We analyse in detail your strengths, weaknesses and, above all, the untapped growth opportunities. The key deliverable is a in-depth audit report with a concrete, prioritised action plan.

  • Website analysis (Technical, Content, UX/Performance)
  • Full SEO audit (Technical, On-Page, Off-Page)
  • Ads Campaign Strategy & Performance Review
  • Evaluation Presence & Engagement Social Networks
Optimisation Performance

Boost profitability your online presence through a structured approach tocontinuous improvementdata-driven.

In-depth analysis and transversal the performance of your channels (SEO, Ads) and your website (UX). Identification of friction points in the customer journey and optimisation opportunities via data analysis (Analytics, heatmaps, etc.). Implementation of concrete actions: strategic adjustments SEO/Ads, UX/UI improvements, And A/B tests to validate hypotheses and maximise your return on investment. conversion rate (CRO) and your overall ROI.

  • Advanced Web Analytics (GA4)
  • User Behaviour Analysis (Heatmaps, Sessions)
  • Conversion Rate Optimisation (CRO) via A/B testing
  • Transversal SEO/Ads Strategic Recommendations
Digital marketing (SEO/SEA/Social Ads)

Accelerate your online customer acquisition with Geekworkers' high-performance digital marketing strategies, specifically tailored to SMEs in Lausanne and Geneva.

We orchestrate an approach data-driven and ROI-orientedcombining the power of targeted advertising (Google Ads - SEA, Meta Ads, LinkedIn Ads) for fast results, the effectiveness of the natural referencing (SEO) for sustainable growth (technical optimisation, E-E-A-T content, netlinking), and the design of sales tunnels optimised (CRO). We use Google Analytics 4 and advanced tools for continuous measurement, analysis and optimisation.

Google Ads (SEA)
Social Network Ads
SEO optimization
Sales Tunnel (Site and Advertising)
  • Performance-oriented Google Ads (SEA) management
  • Targeted Social Network Advertising (Meta, LinkedIn)
  • Full SEO strategy (Technical, E-E-A-T Content, Netlinking)
  • Design & Optimisation of Sales Tunnels (CRO)
Customer Acquisition Strategy

Accelerate your growth sustainably thanks to tailor-made strategic and operational customer acquisition support from Geekworkers.

We become your dedicated digital partner to define your growth strategy (ROI objectives, KPIs, priority channels), implement the concrete actions (optimising site/landing pages, launching targeted Ads/SEO campaigns, setting up tracking systems) and managing performance over the long term. We help you to structure and amplify your efforts to acquire more customers profitably.

  • Definition / Adjustment of Acquisition Strategy
  • Implementation of Priority Actions (Site/Ads/SEO)
  • Configuration & Monitoring of KPIs / Conversions
  • Performance Analysis & Adjustment Recommendations
Natural SEO (SEO)

Position your website for the long term at the top of Google's organic results to attract a steady stream of potential customers, without paying for each click.

Our comprehensive SEO service covers all the essential aspects: technical audit (crawl, indexing, speed, etc.), on-page optimisation (strategic keyword research, improved content and tags), and off-page strategy (acquisition of quality backlinks to boost your authority). We aim for sustainable organic growth and long-term qualified traffic.

  • Full SEO audit (Technical, Content, Competitive)
  • Technical Optimisation & Web Performance (Core Web Vitals)
  • Content Strategy & Semantic Optimisation
  • Authority Development (Ethical Netlinking)
Application Redesign & Optimisation

Give a second life or significantly improve your existing web or mobile applications, even if we didn't develop them initially.

We start with a in-depth audit of the source code and architecture to assess the situation. Then, depending on your objectives, we can : correct bugs persistent, drastically optimise performance (response times, BDD requests), refactor the code to make it more maintainable, add new functions, migrate to more modern technologies or improve the user interface (UI/UX).

  • Code Audit & Application Architecture
  • Bug Fixing & Non-Regression Testing
  • Performance optimisation (Profiling, Refactoring)
  • Technology Migration & Feature Addition
Audit & Digital Strategy

Make the best decisions for your digital future and accelerate your performance thanks to the expertise and strategic support of Geekworkers.

We'll help you make sense of it all with a 360ยฐ digital audit based on data analysis (Analytics, SEO/Ads tools), define a a personalised, ROI-driven growth strategyWe can help youcontinuous optimisation of your performance (in particular via CRO and behavioural analysis) and strengthen theautonomy for your teams thanks to practical, tailor-made training.

360ยฐ Digital Audit & Diagnosis
Optimising your Performance
Customer Growth & Acquisition
Digital Training & Coaching
  • Full Digital Audit (Website, SEO, Ads, Social...)
  • Developing a Digital Growth Strategy
  • Conversion Rate Optimisation (CRO) & UX
  • Personalised Digital Training & Coaching
Customer Acquisition & Sales Tunnels

Turn your visitors into customers thanks to an optimised and automated user path: the sales tunnel.

Geekworkers supports design and complete technical implementation of your tunnel : creation of specific web pages (capture, sale, upsell... often on WordPress/Elementor) with a persuasive design, and initial configuration of advertising campaigns (Google Ads, Meta Ads) to drive targeted traffic. We can also set up the analytical follow-up to measure and optimise each stage.

  • Strategic path design
  • Creation of Optimised Web Pages (Landing, Sales...)
  • Dedicated Ads Campaigns configuration (Google/Meta)
  • Advanced Tracking & Analytics Implementation

Customer satisfaction โ‡„

= Responsiveness + Quality + Quality Prices โ†ฏ

Our web agency is focused on quality and satisfaction for both
entrepreneurs, SMEs and large companies in French-speaking Switzerland

Chiara Cuffaro
chiaracuffarokinesiologie.ch
A huge thank you to Geekworkers for their excellent work on my website. Their responsiveness, professionalism and creativity made all the difference. A smooth collaboration and results beyond my expectations. I highly recommend!
Senghane Lmighty
whodaboss.app
Thank you to Geekworkers for their exceptional work! They understood my vision perfectly and created a landing page exactly as I wanted it. They were professional, creative and responsive throughout the project. I'm delighted with the result, which perfectly reflects the image of my application. I'd highly recommend their services to anyone looking for a quality digital agency!"
Michel Rey
zenityacademy.ch
A big thank you to Geekworkers for creating my website. Their professionalism, attentiveness and expertise made all the difference. A top team that I highly recommend! Their responsiveness and help in creating my content were a real advantage. An in-depth analysis of my needs was carried out from the outset and I was given permanent access to the progress of the project. Don't hesitate to work with them.
Ernesto Carreรฑo
ernestdetailing.ch
GeekWorkers created an effective, modern landing page that was perfectly suited to our objectives. Their team showed great professionalism, and the work was carried out quickly and meticulously. We're delighted with the end result and would highly recommend their services for any web project.
Newash SA
newash.ch
I would like to express my deep appreciation for Geekworkers. Their outstanding customer service, professionalism and commitment to customer satisfaction is truly impressive. My experience has been exceptional and I highly recommend this company. Thank you for your service.
Bobi
bobiapp.ch
Geekworkers gave me a clear, actionable vision for developing Bobi. Their recommendations on SEO, digital acquisition and platform optimisation were relevant and impactful. A professional and efficient team that I recommend without hesitation! ๐Ÿš€
Silvia Castillo
Very good service, follow-up and professionalism. I highly recommend them.
Turkey Lucidity
depotclesecurite.ch
Serious, efficient and friendly are the words that spontaneously appear after a month and a half of work on my future page.
4.9/5
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