How to optimize your WordPress site using server cache? (Varnish – OPcache – Redis -Memcached)

Optimizing the performance of a WordPress site is crucial to ensure an optimal user experience and improve SEO. One of the most effective methods besides caching plugins like WP Rocket, WP Fastest Cache or W3 Total Cache to achieve this is the use of server caching systems. This article explores […]

Google Ads and Optimized Landing Page: The Perfect Combo for Customer Acquisition in 2024

Are you looking to turn your website into a magnet for qualified leads? Are you looking to maximize your return on advertising investment and leave your competitors far behind? Discover how the strategic combination of Google Ads and optimized landing pages can propel your business to new heights in 2024. In video Why […]

Improve the quality of your images for FREE using AI with Upscayl

Upscayl: The AI tool that revolutionizes your graphic workflow As a web agency in Lausanne, we understand the challenges that graphic designers, web designers and other creators face daily. Among these challenges, the need to obtain high-quality images, even when the original sources are limited. This is where Upscayl comes in. Video presentation […]

Google Ads: Brand exclusion, page flow and optimization with Google Sheets [video]

In this article, we’ll show you how to optimize your campaigns, focusing on Max Performance and Search campaigns, with a Google Sheets tip to master your URL exclusions. Max Performance: Target New Customers, Exclude Existing Brands The goal of Max Performance campaigns is to grow your audience. To avoid wasting […]

Create an online store with WordPress and WooCommerce: The complete video guide

Do you dream of launching your own online store? WordPress, combined with its WooCommerce extension, is the ideal solution to make this project a reality. As an expert web agency based in Lausanne, Geekworkers supports you at every stage of the creation of your e-commerce. Why choose WordPress and WooCommerce? WordPress is the […]

Google Ads Guide [2024] to Optimize your Search Campaigns and Max Performance

Do you want to boost your business in French-speaking Switzerland with the power of Google Ads? Look no further! As a web and marketing agency expert in Google Ads, Geekworkers reveals some tips to outperform your campaigns. This complete guide provides you with proven strategies to achieve up to 2,000% return on investment […]