Do you want a designer site? A site that attracts traffic? A site that reflects your business? Everyone has their own definition of what a good website is, depending on their purpose. This term, very simplistic at first glance, in fact brings together several criteria upstream. In this article, we give you the best practices for having a quality website.
Quality criteria for a website
In the process of website creation, our agency takes into account several criteria to ensure its quality. A good website must deliver an optimal user experience: UX (user experience). This variable is also used by search engine algorithms, in particular Google, to classify websites. So, the better you have a good UX, the more you increase the chance of being visible on the web. In order to optimize this user journey, here are 5 fundamental rules.
The design, you will take care of
Design is the first thing the Internet user sees. It is said that the first impression is often the good one, this is all the more true when it comes to your website since it is only from this design that the Internet user will get an idea of your business. A captivating design will hold his attention while an outdated design will scare him away.
The content, you will work
The importance of content has been emphasized many times since the famous Bill Gates phrase "Content is king" in 1996. We are a long way from the time when to make oneself known on the web, it was necessary to bet on the incongruous repetition of a key word. Today, to attract attention, we must provide content that has value, that is to say, useful content, different from that of its competitors.
Ergonomics, you will prioritize
A website that is easy to use and pleasant to navigate will retain visitors to your site. It is very frustrating for a user to get lost on a site or not knowing which button to click to find the content they are looking for. Calls to action must be clear. To meet this criterion, your site must be readable, accessible and efficient. A good UI (user interface) is a guarantee of the ergonomics of your site.
Mobile compatibility, you'll be watching
Smartphones are now part of our daily lives. In creating your website, you must consider that half of the traffic, if not more, will come from mobile. Therefore, you have to think of a responsive version of your website so that it is suitable for any type of medium and any type of screen.
The speed of the site, you will control
Fast and smooth navigation is now the norm. Loading of less than 3 seconds per page is recommended. For that, check the images, the caches as well as the coding which can slow down your site. Google Pagespeed insight is a classic tool to test the speed of your site and to have the related recommendations.
A good website - at what price in Switzerland?
Now that we know how much work to deliver a quality website takes, we doubt the value of this kind of site. The price will vary depending on how many pages and what features you want on your website, and of course, the provider itself. A large agency will charge more than a smaller agency or a developer. In Switzerland, for a showcase site, the price is between 500 and 7,500 CHF. While an e-commerce site costs between 4,000 and 30,000 CHF depending on its size.
So why call on our agency?
By calling on our agency, you will gain a long-term partner. We have seen that creating a website is an investment, especially when it comes to quality. You will need a partner who is attentive to your needs. Geekworkers offers you:
- Multidisciplinary competence
This multidisciplinarity is necessary to understand all aspects of a website. Our team is made up of professionals qualified not only for technical development, on any type of platform, but also for the design of unique content that meets SEO requirements. Our digital agency supports you throughout the process of creating your website, from the beginnings to its implementation.
- Flexibility in the offer
Our agency is flexible and adapts to your needs and your budget. We particularly target VSEs and SMEs so that they can benefit from the advantages of digitization at a lower cost. For this, we use an agile methodology whose key words are flexibility and flexibility.
- A cost up to 4 times cheaper
Our methodology allows us to save on charges, which means that we can offer a cheaper price than that charged by Swiss digital agencies. As an indication, for the creation of a showcase site, we charge between 350 and 1500 CHF. While for the creation of an e-commerce site, the price varies from 2000 to 10,000 CHF, depending on the scope of the project. Do not hesitate to contact us for a quote for your website.
