UX audit of your site
When implementing a new web marketing strategy, it is necessary to go through theauditing your website. Indeed, depending on your new objectives and the expectations of your constantly changing target, your website may no longer be optimal and no longer meets the requirements of search engines.
Thus, it becomes essential to analyze in depth user experience (UX) offered by your site, as well as its SEO, in order to detect the flaws in your site and act to correct them.
In addition, it is necessary to carry out a thorough audit in order to ensure that your site is well secured and appended by search engines.
The parameters to be taken into account for the realization of an audit
Auditing your website should not happen by chance. First of all, you need to define your digital strategy to find out why you want to redesign your site. Maintaining its e-reputation, improving UX design, ensuring its referencing or even developing new user paths, it is necessary to set very specific objectives.
By going through this step, GeekWorkers experts will be able to work redesign of your site in depth and make sure to intensify the performance of your website.
For this, we use the latest technologies to analyze your web data, identify malfunctions and offer you the best solutions so that the redesign of your website is optimal.
Definition of your goals
Setting up a digital strategy efficient according to your business objectives, in order to develop an optimal redesign of your site to retain your Internet users and ensure a good return on investment.
We will study the behavior of your target audience and precisely identify the needs of the latter, in order to improve the user experience.
Study of Competition
We will conduct an in-depth study of your competition in order to bring up new ways of highlighting your field of activity through the user journey and then to offer you appropriate solutions.
User experience analysis
User experience (UX design) is essential for website redesign. We will analyze the different interactions on your site and can improve them in order to facilitate the journey of your Internet users and to correct your conversion rate.
We will analyze in depth your natural referencing in order to develop a new keyword strategy to optimize your positioning on search engines and thus improve traffic to your website.
Conversion rate, bounce rate, SEO or even acquisition channels, we will analyze essential data according to your objectives and we will be able to offer you the appropriate solutions to improve your website.
The digital experts at GeekWorkers carefully carry out theUX Audit and the redesign of your website in collaboration with your company, to align with your objectives and to ensure an optimal e-reputation.