For professional and efficient management of your ads on Facebook and Instagram, the use of Meta Business Suite (formerly Facebook Business Manager) is essential. Geekworkers, an expert Social Ads agency in Lausanne, has mastered this comprehensive tool for plan, create, manage, optimize and analyze your Meta advertising campaignsWe help you leverage all the features of Meta Business Suite to achieve your marketing objectives (awareness, traffic, leads, sales) and maximize the return on investment of your advertising spend for your SME in Switzerland.
We can help you to correctly configure your Meta Business Suite : account creation, linking your Facebook pages and Instagram accounts, setting up advertising accounts and the Meta pixel.
Defining your campaign objectives, creation of ad sets with precise targeting (demographics, interests, custom/lookalike audiences), and design of advertising creatives.
Allocation and optimizing your advertising budgets between different campaigns and ad sets, and managing bidding strategies to maximize results.
Analysis of key indicators via Meta Business Suite reports, implementation of A/B testing (creative, audiences, placements) for continuous improvement. See our services Meta & LinkedIn advertising.
Post boosting is a simplified option with very limited targeting and optimization features. Meta Business Suite offers much finer control and advanced options for targeting, ad formats, bidding strategies, conversion tracking, and performance analysis. It's the tool for professionals. Our experts in Lausanne highly recommend it.
Key features include: the centralized management of all Meta assets, creation of custom (e.g., site visitors) and similar (lookalike) audiences, configuration of Meta pixel and conversion events, a comprehensive ad creation tool, A/B testing options, and detailed performance reports.
The Meta Business Suite interface may seem complex at first glance due to its rich features. However, with a good initial setup and appropriate training (which we can provide), an SME can learn how to use it effectively. For advanced management and ongoing optimization, using a specialized agency like Geekworkers often saves time and increases efficiency.
THE Meta pixel is a tracking code installed on your website. It allows you to: measure conversions (purchases, leads) from your ads, create remarketing audiences (site visitors), and optimize the distribution of your ads by showing your ads to people most likely to convert (using Meta's AI).
Yes, absolutelyWe can manage your Facebook and Instagram advertising campaigns from A to Z via Meta Business Suite: strategy, configuration, creation, management, optimization and reporting. This is the heart of our offers Meta Ads Start and our tailor-made services. Contact us for a personalised quote.
Our agency in Lausanne is your partner for customised, high-performance and secure WordPress projects.
Our Lausanne agency is an expert in Laravel development (business applications, SaaS, APIs) for SMEs.
Our backend developers in Lausanne master PHP (Laravel, Symfony), Node.js, Python and databases.
Our frontend developers in Lausanne have mastered HTML, CSS, JavaScript and modern frameworks (React, Vue.js).
Our Lausanne branch deploys SEO techniques (on-page, off-page, technical) for Swiss SMEs.
Our designers in Lausanne create fluid user pathways and aesthetically pleasing web/mobile designs (Figma).
Our web agency is focused on quality and satisfaction for both
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Your professional presence online quickly (WP Showcase Site).
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Your first Meta Ads campaigns to generate local leads.
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Our Web & Marketing agency is present at Lausanne since 2020 and now has more than 25 employees to support SMEs, entrepreneurs and large companies in French-speaking Switzerland.
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Your local digital partner. Creation of high-impact WordPress sitesstrategies effective marketing and support reagent.
Create a exceptional shopping experience. We develop WooCommerce shops optimized conversion and SEO.
Generate more leads and sales. Strategies SEO, SEA (Google Partner) and Social Ads tailor-made for maximum impact.
Geekworkers is a web agency based in Lausanne in French-speaking Switzerland, specialising in the creation of websites, e-commerce shops, mobile applications and digital marketing (SEO & Google Ads) to help you succeed online.
Geekworkers pricing has been designed as much for start-ups and SMEs as for large companies demanding in terms of service quality.
