Strategy and technical solutions deployed
Geekworkers has implemented a high-performance web solution for Déménagement Express, focused on conversion (quote requests) and clarity of information, using WordPress, Elementor and Crocoblock tools.
Clearly present the moving services
Strategy: logical structuring of information and dedicated service pages.
We used JetEngine (Crocoblock) to structure the different services (Swiss Moving, Complete Service, Combined Moving/Clearance/Cleaning) via personalized content types. Each service is presented on a dedicated page, designed with Elementor, detailing the inclusions and benefits for the customer.
Make it easier to request quotes online
Strategy: integration of an advanced quote form and optimization of the user journey.
The quote request form, the central element of the site, was created with JetFormBuilder (Crocoblock). It is designed to be comprehensive yet easy to use, guiding the user through the necessary information (volume, addresses, required services). "Request your quote" calls to action are ubiquitous.
Highlight competitive advantages
Strategy: targeted content and reassuring elements.
The site highlights its strengths: competitive prices, insurance included, a fleet of natural gas vehicles (via Recyclage Express), and synergy with the group's other services. These elements, integrated into the content and design (created with Elementor), aim to differentiate Déménagement Express and reassure prospects.
Strengthening trust and closeness
Strategy: team presentation and local SEO optimization.
The 'Team' page presents the leaders, humanizing the company. The configuration of Rank Math SEO targets local searches (moving to Lausanne, Geneva, etc.). The integration of Site Kit and PixelYourSite allows performance tracking. WP Armour secures forms against spam.
