Understanding the performance of your Meta advertising campaigns (Facebook and Instagram) is essential to measure their effectiveness, justify your investments, and identify areas for improvement. Geekworkers, a digital agency in Lausanne, provides reporting and rigorous analysis of the performance of your Meta Ads campaigns. We track key indicators (KPIs), provide you with personalized and understandable reports, and analyze the data to provide you with insights and strategic recommendations for your SME in Switzerland.
We create clear and visual reports (often via Looker Studio) which summarize the performance of your Meta Ads campaigns according to the KPIs most important for your objectives.
Monitoring and analysis of the reach, impressions, click-through rate (CTR), cost per click (CPC), number of conversions, cost per conversion (CPA), and return on advertising spend (ROAS).
Our experts don't just give you numbers. We let's interpret the results, explain the trends and highlight the successes and areas for improvement in your campaigns in Switzerland.
Based on performance analysis, we provide you with concrete recommendations to optimize your future Meta Ads campaigns : targeting adjustments, creative suggestions, budget optimization.
Important KPIs depend on your goals. For awareness: reach, impressions, frequency. For traffic: clicks, CTR, CPC. For conversions: number of conversions (leads, purchases), CPA, ROASWe work with you to define the priority indicators for your SME. Reporting is an integral part of our services. Social Ads.
The standard frequency for detailed reports is monthlyThis provides an overview of performance and trends. Intermediate points or access to real-time dashboards can also be set up according to your needs. Our experts in Lausanne are at your disposal.
Yes, that's our goal.. We strive to present data in a way that clear, visual and concise, avoiding excessive technical jargon. Each report is accompanied by a synthesis and explanations to help you understand the performance of your advertising investments.
We mainly use the Meta Ads Manager to extract raw data. For creating custom reports and dynamic dashboards, we often use Looker Studio (Google Data Studio), which allows you to connect different data sources and present information interactively.
Yes, where relevant and data is available, we include comparisons to previous periods (previous month, previous year) to highlight developments and trends. This helps to better contextualize current performance. For personalized monitoring, contact Geekworkers via our quotation form.
Convert your visitors into customers
Your professional presence online quickly (WP Showcase Site).
Generate your first qualified leads via Google Ads.
Your first Meta Ads campaigns to generate local leads.
Geekworkers is a web agency based in Lausanne, French-speaking Switzerland, specializing in the creation of websites, e-commerce stores, mobile applications, and digital marketing (SEO, Google Ads, and Social Media) to help you succeed online. We have helped more than 300 businesses and entrepreneurs in Switzerland achieve success with their online projects.
Our affordable pricing has been designed for entrepreneurs, start-ups and SMEs as well as large companies with high standards of service.
