The search engine advertising (SEA), mainly via Google Ads, is a powerful lever for obtaining a immediate visibility to potential customers actively searching for your products or servicesGeekworkers, a Google Partner-certified agency in Lausanne, supports you in the creation, management, and strategic optimization of your SEA campaigns. We target the right keywords, write impactful ads, and optimize your bids and landing pages to attract qualified traffic and maximize your return on investment (ROI) in Switzerland.
We define a personalized Google Ads strategy (Search Network, Display, YouTube, Shopping) depending on your objectives (leads, sales, awareness) and your budget.
Identification of keywords with high conversion potential that your prospects use, and management of negative keywords to avoid wasting budget.
Creation ofattractive and relevant ads, and tips for optimizing your landing pages to improve Quality Score and conversion rate.
Daily performance monitoring, optimization of bids, budgets, targeting and ads to continuously improve the ROI of your Google Ads campaigns. See our offers Google Ads Start.
The main advantage of SEA is the speed of results : your ads can appear at the top of Google results a few hours after the campaign launch. SEA also offers a very precise targeting and direct control over the budgetSEO, on the other hand, requires more time but offers lasting organic visibility. Ideally, the two strategies are complementary. See our service Google Ads (SEA).
With Google Ads, you generally pay per cost per click (CPC) You only pay when someone clicks on your ad. You set a maximum daily or monthly budget that you must not exceed. Our campaign management fees through our Lausanne agency are separate from the advertising budget paid to Google.
The Quality Score is a rating from 1 to 10 that Google assigns to your keywords. It depends on the relevance of your ad, the quality of your landing page and the expected click-through rate. A good Quality Score can allow you to pay less for your clicks and get a better ranking of your ads.
While we cannot guarantee specific positions or click volumes (as this depends on many factors, including competition and bidding), our expertise in Google Ads campaign management aims to maximize your chances of achieving concrete and profitable results. We focus on continuous optimization to achieve your goals. A SEA audit of your existing campaigns can also be beneficial.
Yes, we adapt our strategies to the size and budget of each SME in Switzerland. It is possible to obtain interesting results even with a modest budget, by focusing on very targeted keywords and a specific geographical area (e.g. Lausanne, Geneva). Our offer Google Ads Start is designed for this. Contact us for a quote.
Convert your visitors into customers
Your professional presence online quickly (WP Showcase Site).
Generate your first qualified leads via Google Ads.
Your first Meta Ads campaigns to generate local leads.
Geekworkers is a web agency based in Lausanne, French-speaking Switzerland, specializing in the creation of websites, e-commerce stores, mobile applications, and digital marketing (SEO, Google Ads, and Social Media) to help you succeed online. We have helped more than 300 businesses and entrepreneurs in Switzerland achieve success with their online projects.
Our affordable pricing has been designed for entrepreneurs, start-ups and SMEs as well as large companies with high standards of service.
