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SEO Training

SEO Training

Our SEO experts in Lausanne will train you in good SEO practices for Switzerland.
Free & No Obligation
Lausanne | Geneva | Fribourg | Neuchâtel | Valais | Jura
4.9
/5
300+ satisfied customers in Switzerland
300+ clients supported in Switzerland
Lausanne | Geneva | Fribourg | Neuchâtel | Valais | Jura

Our expertise

Understand and apply the SEO basics to improve visibility of your SME site on Google.

Do you want your SME to be more visible on Google in French-speaking Switzerland, but SEO (natural search engine optimisation) seems complex? Geekworkers, a digital agency in Lausanne, offers personalised, practical SEO training. Our experts will introduce you to the key concepts of SEO, keyword research, on-page content optimisation, basic technical SEO and performance monitoring, so that you can take concrete action on your search engine optimisation.

Understanding the Fundamentals

Demystify SEO: understand it how Google worksThe importance of keywords, ranking criteria (E-E-A-T) and the different pillars of natural referencing.

Autonomous On-Page Optimisation

Learn how to optimise the key elements of your pages yourself (titles, meta-descriptions, content, images, internal linking) to improve their relevance for Google and your users.

Search for relevant keywords

Discover simple methods and tools to identify the keywords that your target SME is really looking for in Lausanne, Geneva and your specific market.

Tracking your SEO performance

Familiarise yourself with tools such as Google Search Console and Google Analytics 4 to monitor your positioning and organic traffic and identify areas for improvement.

FAQs

Our SEO training courses are aimed at SME managers, marketing managers, web copywriters, or anyone in French-speaking Switzerland wishing to understand and improve natural referencing your website, even without any prior technical knowledge.

We prefer a very practical approach. The theory is explained in simple terms, and we work as much as possible with concrete examples, ideally on your own website. The aim is for you to leave with actions that can be implemented immediately.

We present the essential free tools such as Google Search Console, Google Keyword Planner (for keyword research), Google PageSpeed Insights. Depending on your needs, we can also cover professional SEO tools such as SEMrush or Ahrefs (introductory level).

An introductory session on the basics of SEO for SMEs generally lasts one hour. half-day (3-4 hours). More in-depth modules or personalised coaching can be organised over longer periods or in several sessions. Consult our training programmes.

No serious SEO training course or agency can guarantee a top position. SEO is an ongoing process and depends on many factors (competition, Google algorithms, etc.). Our training course will give you the keys to applying good practice and achieving significant and lasting improvements your visibility.

Our expertise

Our agency in Lausanne is your partner for customised, high-performance and secure WordPress projects.

Our Lausanne agency is an expert in Laravel development (business applications, SaaS, APIs) for SMEs.

Our backend developers in Lausanne master PHP (Laravel, Symfony), Node.js, Python and databases.

Our frontend developers in Lausanne have mastered HTML, CSS, JavaScript and modern frameworks (React, Vue.js).

Our Lausanne branch deploys SEO techniques (on-page, off-page, technical) for Swiss SMEs.

Our designers in Lausanne create fluid user pathways and aesthetically pleasing web/mobile designs (Figma).

Our Agency Services

Website & E-Commerce
Digital marketing (SEO/SEA/Social Ads)
Custom Web & Mobile Development
Audit & Digital Strategy

Achievements

More than 300 customers accompanied in Switzerland
Completed projects
+ 0
Years of growth
+ 0
Geeks listening
+ 0
CHF millions generated
+ 0
360° strategic support: calls for tender, RGPD/LPD compliance, Ads optimisation and training for Gerofinance teams.
HealthTech Switzerland: Webflow redesign and WooCommerce e-commerce. Centralised Stripe payments. 360° marketing.
  • Creation of showcase site
  • SEO Optimised Content Writing
  • Creation of websites & ecommerce
E-commerce +10,000 pop-culture products launched in less than 2 months (Covid period). WooCommerce & WordPress
Reference legal marketplace (French-speaking Switzerland): lawyer profiles, advanced search and subscriptions
360° digital strategy for a parenting association: SEO, web redesign (WordPress) and social engagement
Trilingual luxury e-commerce: successful launch for Swiss lingerie brand, made-to-measure design
WordPress website with Elementor for golf coach. SEO, performance and customer autonomy via tailor-made video training.
SaaS WordPress platform/directory (animal services) similar to OneDoc. Booking features.

Customer satisfaction ⇄

= Responsiveness + Quality + Quality Prices

Our web agency is focused on quality and satisfaction for both
entrepreneurs, SMEs and large companies in French-speaking Switzerland

Chiara Cuffaro
chiaracuffarokinesiologie.ch
A huge thank you to Geekworkers for their excellent work on my website. Their responsiveness, professionalism and creativity made all the difference. A smooth collaboration and results beyond my expectations. I highly recommend!
Senghane Lmighty
whodaboss.app
Thank you to Geekworkers for their exceptional work! They understood my vision perfectly and created a landing page exactly as I wanted it. They were professional, creative and responsive throughout the project. I'm delighted with the result, which perfectly reflects the image of my application. I'd highly recommend their services to anyone looking for a quality digital agency!"
Michel Rey
zenityacademy.ch
A big thank you to Geekworkers for creating my website. Their professionalism, attentiveness and expertise made all the difference. A top team that I highly recommend! Their responsiveness and help in creating my content were a real advantage. An in-depth analysis of my needs was carried out from the outset and I was given permanent access to the progress of the project. Don't hesitate to work with them.
Ernesto Carreño
ernestdetailing.ch
GeekWorkers created an effective, modern landing page that was perfectly suited to our objectives. Their team showed great professionalism, and the work was carried out quickly and meticulously. We're delighted with the end result and would highly recommend their services for any web project.
Newash SA
newash.ch
I would like to express my deep appreciation for Geekworkers. Their outstanding customer service, professionalism and commitment to customer satisfaction is truly impressive. My experience has been exceptional and I highly recommend this company. Thank you for your service.
Bobi
bobiapp.ch
Geekworkers gave me a clear, actionable vision for developing Bobi. Their recommendations on SEO, digital acquisition and platform optimisation were relevant and impactful. A professional and efficient team that I recommend without hesitation! 🚀
Silvia Castillo
Very good service, follow-up and professionalism. I highly recommend them.
Turkey Lucidity
depotclesecurite.ch
Serious, efficient and friendly are the words that spontaneously appear after a month and a half of work on my future page.

Our turnkey offers

Our rates are accessible and our free advice
Site Landing WordPress
From
2490
CHF
(5% discount for full payment)

Convert your visitors into customers

  • WordPress site with Elementor
  • 1 page based on a template/template with a custom design
  • Creation of a strategy tailored to the company's objectives
  • Professionally written content
  • Optimization for conversion (contact or purchase) and Google Ads
  • Google Analytics setup
  • Standard SEO Optimization

Site Vitrine Pro WordPress
From
3900
CHF
(5% discount for full payment)

Your professional presence online quickly (WP Showcase Site).

  • WordPress site with Elementor
  • Up to 5 pages: Home, About, Services/Products, Blog, Contact
  • From a model (hundreds of choices)
  • Support and advice in relation to your objectives
  • Google Analytics setup
  • Standard SEO Optimization

WooCommerce E-Commerce Store
From
5900
CHF
(flexible payment, discount if paid in full)

Boost your sales with a WooCommerce pro shop.

  • WordPress site with WooCommerce and Elementor
  • Up to 5 static pages (+ archive pages)
  • CSV catalogue integration (up to 150 products)
  • Secure payment methods (Twint, Visa and MasterCard)
  • Strategic advice
  • Google Analytics setup
  • Standard SEO Optimization
Custom Website and Web Application
From
8900
CHF
(flexible payment, discount if paid in full)

Your unique digital solution: bespoke Web/Mobile App.

  • Custom UX/UI design
  • CMS: WordPress, Webflow, etc.
  • Frontend: React, Angular, VueJS, Flutter, etc.
  • Backend: Laravel, Firebase, MongoDB, Express, etc.
  • Deployment: Infomaniak, GCP, AWS and Azure
  • API Integration and Third Party Services
Google Ads Start
From
459
CHF/month
(excluding advertising budget & set-up)

Generate your first qualified leads via Google Ads.

  • Conversion tracking
  • Customised strategy (keywords, campaigns, ads)
  • Google Search or Performance Max
  • Management 1 month
  • Monthly report/video
  • 2 campaigns, 100 keywords, 20 ads
  • Budget: < 1500 CHF/month
Meta Ads Start
From
459
CHF/month
(excluding advertising budget & set-up)

Your first Meta Ads campaigns to generate local leads.

  • Conversion tracking (Pixel and API)
  • Targeted strategy (age, interests, location)
  • Static content (posts, stories)
  • Management 1 month
  • Monthly report with KPIs
  • 2 campaigns, 2 adsets, 8 advertisements
  • Budget: < 1500 CHF/month
SEO Start
From
280
CHF/month
(Monthly advance payment)

Lay solid foundations for your Google visibility (SEO).

  • 2x Creation of standardized page targeting a keyword
  • 500 words per page max (defined theme)
  • Continuous SEO optimization (content and metadata)
  • Local SEO configuration (Google My Business)
  • Monthly report included
WordPress Start Maintenance
excluding tax
800
CHF/year

WP Essential Maintenance

  • Site of 1 to 5 pages or less than 1000 visitors per month
  • Support 3 days a week
  • One-time performance optimization
  • Weekly backups and basic security
  • Updating content, plugins and theme
  • Annual maintenance activity report