A slow website frustrates your visitors, increases your bounce rate, and penalizes your Google ranking. Geekworkers, a web agency in Lausanne, specializes inwebsite speed optimizationWe analyze all the factors that influence loading time – images, code (CSS, JS), server requests, caching, hosting configuration – to significantly improve your site's performance, including Core Web Vitals, and provide a seamless user experience to your customers in Switzerland.
We target the optimization of Largest Contentful Paint (LCP), First Input Delay (FID replaced by INP), and Cumulative Layout Shift (CLS), essential signals for Google and UX.
A fast site is more pleasant to navigate, which reduces frustration, increases engagement and can directly improve your conversion rates.
Loading speed is a ranking factor recognized by GoogleOptimizing your site's performance can help improve your organic visibility.
Internet users are impatient. A site that loads quickly retains visitors better and decreases the likelihood that they'll leave before even seeing your content.
The speed of a website has a direct impact on user experience, conversion rate and natural referencing (SEO). Google favors fast sites because they provide a better experience. For your visitors in Switzerland, every second counts; a slow site could mean losing a potential customer to a faster competitor. This is part of our service.performance optimisation.
The causes of slowness can be multiple: images too heavy and not optimized, unminified or render-blocking CSS and JavaScript code, poor shared hosting performance, lack of effective caching, too many HTTP requests, or a poorly optimized database (especially for dynamic sites like WordPress).
For WordPress, our experts in Lausanne work on several areas: choosing efficient hosting, configuring an effective caching plugin (e.g. WP Rocket), image optimization (compression, WebP format), CSS/JS minification, database optimization, use of a CDN (Content Delivery Network) if relevant, and selection of lightweight and well-coded themes and plugins. See also our maintenance services.
We use reference tools like Google PageSpeed Insights (which analyzes Core Web Vitals), GTmetrix, and WebPageTest. These tools provide detailed diagnostics and recommendations that we use to guide our optimization actions.
There is a initial phase of intensive optimization, but the performance must be monitored and maintained over timeAdding new content, plugins, or design changes can impact speed. Continued vigilance is therefore recommended. Contact us for a speed optimization quote for your site in Switzerland.
Convert your visitors into customers
Your professional presence online quickly (WP Showcase Site).
Generate your first qualified leads via Google Ads.
Your first Meta Ads campaigns to generate local leads.
Geekworkers is a web agency based in Lausanne, French-speaking Switzerland, specializing in the creation of websites, e-commerce stores, mobile applications, and digital marketing (SEO, Google Ads, and Social Media) to help you succeed online. We have helped more than 300 businesses and entrepreneurs in Switzerland achieve success with their online projects.
Our affordable pricing has been designed for entrepreneurs, start-ups and SMEs as well as large companies with high standards of service.
