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deep-space-astronomy.ch
Deep space astronomy Geekworkers logo

deep-space-astronomy.ch

E-commerce reference for astronomy: complex catalogue (600+ products), customised UX via WordPress & WooCommerce

Deep Space Astronomy SA, the new Swiss reference for astronomy equipment, entrusted Geekworkers with the complete creation of its digital presence. Starting from scratch, the major challenge was to build a high-performance e-commerce shop capable of managing a very large catalogue (over 600 products) while offering a unique user experience in this specialist sector. Geekworkers provided full entrepreneurial and technical support for this ambitious launch.

Deep Space Astronomy, astronomy equipment shop
Goals
Establishing a benchmark e-commerce presence
To create a robust, user-friendly online shop to position Deep Space Astronomy as the Swiss leader in astronomy equipment.
Managing a complex catalogue efficiently
Implement a solution capable of managing over 600 products and 20+ categories in a structured and simple way for the customer.
Developing an Engaging Content Hub
Integrate an informative blog and the sale of training courses to attract, educate and retain the community of astronomy enthusiasts.
Delivering a Superior Digital Experience
Designing a modern user interface and a smooth shopping experience that surpass the usual standards of the astronomy sector.
Solutions

Geekworkers orchestrated the complete launch of Deep Space Astronomy SA, starting from scratch to create a complete, high-performance digital ecosystem combining technical expertise and strategic entrepreneurial support.

Establishing a benchmark e-commerce presence

Strategy: Custom WordPress/WooCommerce development with a focus on UX and Conversion

We designed and developed an entirely new online shop on WordPress and WooCommerce, with performance and scalability in mind. The emphasis was on solid architecture and an intuitive user experience (UX), using Elementor Pro and Crocoblock to create a rich and attractive interface, positioning the site from the outset as a quality reference in its field.

Managing a complex catalogue efficiently

Strategy: Advanced Data Structuring and Simplified Management Tools

Faced with the challenge of a catalogue of over 600 products and around twenty categories, we implemented JetEngine (part of the Crocoblock ecosystem) to structure the product data in fine detail (custom post types, taxonomies, meta fields). The integration of WP Sheet Editor drastically simplified the management and mass import/export of the catalogue for the client, ensuring efficient administration despite the complexity.

Developing an Engaging Content Hub

Strategy: Native integration of the Blog and sale of Training courses via WooCommerce

In addition to the shop, the platform natively integrates a WordPress blog to share astronomy expertise and improve SEO (optimised via Rank Math SEO). The sale of specialised training courses has been integrated directly via WooCommerce, enabling unified management of physical and digital products, creating a real hub for enthusiasts.

Delivering a Superior Digital Experience

Strategy: Customised design and high quality standards

Aware that the astronomy sector often lacked modern sites, we paid particular attention to UX/UI design. Using Elementor and careful front-end development, we created a fluid, aesthetic and reassuring digital experience, comparable to the standards of the major e-commerce platforms, in order to strongly differentiate Deep Space Astronomy and maximise customer satisfaction.

Successful Launch: The New Swiss Reference for Online Astronomy

Thanks to Geekworkers' comprehensive support and technical expertise, Deep Space Astronomy SA has successfully launched its ambitious digital platform, positioning itself as a major player from the moment it entered the market.

  • Complete E-commerce Platform Successfully Launched : A high-performance online shop (WordPress/WooCommerce) with over 600 products has been set up from scratch.
  • Complex Catalogue Management : The structure put in place (in particular via JetEngine & WP Sheet Editor) allows efficient administration of the vast product catalogue.
  • Unique User Experience : The quality of navigation and shopping on the site (thanks to Elementor and a meticulous design) is far superior to the usual standards in the sector, generating very positive feedback.
  • Integrated Ecosystem : The platform harmoniously combines a shop, an informative blog (optimised for Rank Math) and the sale of training courses, creating a unique destination for enthusiasts.
  • Positive Market Reception : The launch was greeted positively by suppliers and players in the astronomy community, validating the quality of the work carried out.

This project illustrates Geekworkers' ability to support entrepreneurs with complex e-commerce projects, from conception to completion, by mastering advanced technologies (WordPress, WooCommerce, Crocoblock, Elementor) to create customised solutions with high added value, even in demanding niche markets requiring close support.

Is your company looking to launch or overhaul its e-commerce presence with a high-quality, tailor-made approach?

Contact Geekworkers to make your digital project a reality

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