Digital reinvention of a pop-culture icon in times of crisis.
Jeuxvideo.ch (Mix-Image.ch), one of the first ambitious projects of GeekWorkers, was an exceptional success. In the midst of the Covid crisis, Mix-Image had the challenge of making its manga and video game products accessible online quickly. Faced with this colossal challenge, Geekworkers launched a race against time to develop an e-commerce site in less than two months, while maintaining a high level of quality.
The mission: Create a immersion experience for fans of video games and manga via an online store tailored.
Online store objectives
- Create a tailor-made e-commerce site with more than 10,000 references from different suppliers.
- Attract new customers for Mix-Image.
Strategy
- Modeling & prototyping : The use of figma and Loom for precise planning and visualization, optimizing the development process.
- Rapid integration thanks to WordPress and WooCommerce, facilitating the management of a large and varied catalog.
- Integration of a complex catalog : Development of Python scripts with Scrapy to retrieve and standardize catalogs from different suppliers assembled and standardized on Google Sheet, demonstrating our ability to manage complex e-commerce projects.
Key technologies
- WooCommerce for a flexible and robust e-commerce solution.
- Rank Math for SEO optimization, ensuring maximum visibility on search engines.
- Crocoblock Suite for advanced features and deep customization.
- Payment systems as Twint, Master Card and Visa, integrated to offer a variety of secure payment options.
- WooCommerce PDF Invoice and Woo Discount Rules for efficient management of invoicing and promotions.
- Flexible Shipping for optimized delivery logistics.
- Elementor and WP-Rocket for a responsive design and increased site performance.
- Semrush and Imagine for an optimized content strategy and high-quality images.
- Site Kit by Google to install GTM (Google Tag Manager), Google Analytics and the Search Console from Google.
Results
Geekworkers managed to launch Mix-Image.ch in record time, significantly expanding its customer base and commercial reach in the midst of a pandemic. This achievement demonstrates Geekworkers' expertise in creating personalized e-commerce solutions, integrating advanced technologies, and quickly adapting to market challenges.
This project demonstrates our commitment to providing innovative digital solutions and our ability to transform challenges into growth opportunities.
