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Phenix Evolution

Phenix Evolution

Sports & social coaching: creation of visual identity (logo) & one-page WordPress site for the launch

Phenix Evolution, founded by Mamadou N'Diaye, a social educator and specialist sports coach (Brazilian Jiu-Jitsu, English boxing), wanted to develop your personal coaching business and acquire new customers. The challenge was to create a professional visual identity and a concise, high-impact web presence. Geekworkers has responded to this need by designing a logo and creating a distinctive one-page website on WordPressusing Elementor and Jeg Elementor Kit for a modern design and fluid navigation.

https://phenixevolution.ch/🔗
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Goals
Creating a Professional and Unique Visual Identity
Design a logo and graphic charter that reflect the values (passion, listening, surpassing oneself) and unique positioning of Phenix Evolution (social/sport alliance).
Developing a Concise and Effective Web Showcase
Creating a one-page WordPress website presenting all the coach's services and approach in a clear and attractive way.
Highlighting Expertise and the Holistic Approach
Promote Mamadou N'Diaye's experience (teacher + sports coach), the disciplines on offer (JJB, Boxing, Fitness, SUP) and the tailor-made, caring approach.
Facilitating customer contact and acquisition
Include clear calls to action and a contact form to encourage requests for information and registrations.
Solutions

Identity and One-Page Site Creation Strategy

To give Phenix Evolution the tools it needs to grow, Geekworkers has put in place a targeted strategy combining visual identity and an optimised web presence:

1. Create a professional and unique visual identity

Strategy: Designing a symbolic logo

A custom logo was created, evoking rebirth (Phoenix) and evolution, while incorporating elements linked to sport and human support. This logo serves as the cornerstone of the visual identity.

2. Developing a Concise and Effective Web Showcase

Strategy : One-Page WordPress website with Elementor & Jeg Elementor Kit

A website one-page has been developed on WordPress to present all the essential information in a fluid, straightforward way. The use ofElementor and the Jeg Elementor Kit has enabled us to create a dynamic and visually engaging layout, optimised for conversion.

3. Highlighting Expertise and the Holistic Approach

Strategy: Logical structuring of content and visual elements

The site's content highlights Mamadou's unique background, the diversity of his services (individual lessons, groups, parents-children, various disciplines) and his strengths (made-to-measure support, private space, holistic approach). Clear sections (About, Services, Coach, Contact) and striking visuals reinforce the message.

4. Facilitating contact and customer acquisition

Strategy: Technical optimisation and clear calls to action

Calls to action are integrated throughout the page. The site is secure (WP Armour, Easy HTTPS & SSL), optimised for basic SEO (Rank Math SEO) and statistics are tracked (Site Kit by Google), creating a platform ready to generate qualified contacts.

Results
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A Strong Identity and an Impactful Digital Showcase for Phenix Evolution

Thanks to the intervention of Geekworkers, Phenix Evolution now benefits from a professional visual identity and a one-page website optimised to achieve its objectives:

  • Professional Brand Image : A unique logo and a coherent website reinforce Phenix Evolution's credibility and positioning.
  • Clear and concise communication: The one-page format enables the essential information and value proposition to be conveyed effectively.
  • Enhancing the Offer : The various services and the coach's unique approach are presented in an attractive and structured way.
  • Lead Generation Made Easy : The site is designed to encourage contact and support the acquisition of new customers.
  • Optimised platform : A secure, fast WordPress base optimised for natural referencing.

This project illustrates our ability to provide complete solutions (identity + web) tailored to the specific needs of coaches and freelancers, using effective tools such as WordPress and Elementor to create striking one-page sites.

Are you a coach looking to develop your business with a strong identity and an effective website?

Contact Geekworkers for a turnkey solution

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