Strategy and technical solutions deployed
Establishing credibility and expertise
Strategy: professional design and highlighting of certifications
We used WordPress and Elementor to design a website with a technical and professional design that inspires confidence. Key certifications (AS9100D, ISO 9001:2015) and the partnership with SECO SEALS are highlighted on the homepage. The content is precise and uses technical vocabulary suitable for B2B customers, reinforcing the company's expert positioning.
Detail the products and their applications
Strategy: clear product descriptions and application examples
The site is structured to present the different products (SECO7, SECO11, SECO45) on dedicated pages. Each product sheet details the features and benefits, with a focus on the application sectors (aerospace, automotive, marine, etc.). This approach allows visitors to quickly understand how the products can solve their specific problems and identify relevant solutions for their industry.
Optimize lead generation
Strategy: Contact forms and calls to action
The site's primary goal is to generate quote requests. Contact forms are placed on key pages, with specific fields (company, subject, etc.) to qualify requests. The "Request a Quote" calls to action are visible and encourage visitors to take action, making the site a true sales prospecting tool.
Strengthening the technology brand image
Strategy: Content focused on innovation and partnerships
The website highlights Swiss Hydraulic's commitment to excellence and innovation. The "About" page details strategic partnerships, such as membership in the Swiss Aerospace Cluster, reinforcing the company's image as a major player and reliable partner in its sector. This content approach positions the brand as a forward-looking player, involved in R&D and clean technologies.