WillTtec Sàrl, a cleaning company established in 2013 with 20 years' experience in the field, wanted to modernise its digital image to better reflect its professionalism (qualified employees, guaranteed satisfaction) and its unique approach combining technical expertise and the human dimension. Geekworkers was commissioned to create a strategic redesign of their website as a WordPress Landing Pageby incorporating advanced performance optimisations and a Google Ads acquisition campaign. The objective was clear: to create a platform that was fast, secure, compliant and, above all, a powerful lever for generating qualified leads.
Strategy : Visual and structural redesign with Elementor
Geekworkers has designed and developed a new dynamic, customised WordPress Landing Page with Elementor. The design highlights WillTtec's strengths: experience, qualified staff, guaranteed satisfaction and a human approach. The structure of the content has been designed to present the various cleaning services clearly and to highlight the history of the company founded by William Tacuri.
Strategy: Targeted Google Ads campaigns and Conversion Oriented Page
Of the Google Ads campaigns (Search) have been set up to target relevant searches for cleaning services in the region. The Landing Page has been specifically optimised for conversion, with prominent calls to action ("Request a free quote", "Contact us") and clear forms, protected by WP Armour. Conversion tracking enables you to measure the effectiveness of your marketing campaigns.
Strategy: Speed optimisation with WP Rocket and Instant Chat
Loading speed, crucial for UX and SEO, has been drastically improved thanks to the installation and fine-tuning of WP-Rocket (caching, file optimisation). To facilitate fast, direct interaction, the Click to Chat has been integrated, allowing visitors to contact WillTtec instantly via messaging (e.g. WhatsApp).
Strategy: Deployment of key technical tools
Cookie consent management and RGPD/LPD compliance are handled by Compliance. The security of the WordPress site is reinforced by WP Armour and preventive measures. The basics of on-page referencing are managed via Rank Mathoptimising titles, descriptions and other essential elements for search engines.
Working with Geekworkers has given WillTtec Sàrl a high-performance digital tool that is in line with its brand image and business objectives:
This project demonstrates our ability to integrate advanced web solutions (WordPress/Elementor), cutting-edge performance optimisation (WP Rocket) and digital acquisition strategies (Google Ads) to provide a complete, ROI-producing solution, even in competitive sectors such as cleaning services.
Make sure your digital presence is as successful as your business.
Contact Geekworkers to optimise your website and customer acquisition
Our web agency is focused on quality and satisfaction for both
entrepreneurs, SMEs and large companies in French-speaking Switzerland
Our Web & Marketing agency is present at Lausanne since 2020 and now has more than 25 employees to support SMEs, entrepreneurs and large companies in French-speaking Switzerland.
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Your local digital partner. Creation of high-impact WordPress sitesstrategies effective marketing and support reagent.
Create a exceptional shopping experience. We develop WooCommerce shops optimized conversion and SEO.
Generate more leads and sales. Strategies SEO, SEA (Google Partner) and Social Ads tailor-made for maximum impact.
Geekworkers is a web agency based in Lausanne in French-speaking Switzerland, specialising in the creation of websites, e-commerce shops, mobile applications and digital marketing (SEO & Google Ads) to help you succeed online.
Geekworkers pricing has been designed as much for start-ups and SMEs as for large companies demanding in terms of service quality.
